2026 PRI Show Opens Attendee Registration

Registration is now open for the 2026 Performance Racing Industry (PRI) Show. Taking place Dec. 10-12 at the Indiana Convention Center and Lucas Oil Stadium in Indianapolis, the PRI Show brings together the companies, professionals and decision-makers driving the future of racing, event officials stated in a press release.

New Tiered Pricing Structure

Qualified motorsports industry professionals can now register for the PRI Show without a PRI membership. The PRI Show remains a trade-only event for qualified industry professionals. New for 2026, attendee registration follows a tiered pricing structure, starting at $45 through Oct. 2, 2026; increasing to $55 through Dec. 9, 2026; and then $65 during the Show, noted the release.

Record Exhibitor Space

More than 920 exhibiting companies have already secured more than 360,000 net square feet of exhibit space, creating a show floor packed with the latest racing technology, performance products, manufacturing equipment, simulation tools, trailers and business solutions, PRI officials said. From grassroots racing to professional motorsports, the PRI Show is a place to discover new products, build relationships and conduct business ahead of the racing season.

“The PRI Show is where the business of motorsports comes together,” said PRI managing director Doug Bresnahan. “Every December, manufacturers, race teams, distributors, engine builders, fabricators, track operators and industry leaders gather in one place to strengthen partnerships, discover innovations, and create opportunities that move racing forward. We look forward to welcoming the industry back to Indianapolis.”

New for 2026

New for the 2026 PRI Show is the PRI Motorsports Engineering Symposium, which will bring together race engineers, manufacturers, technical leaders and university engineering programs for a full day of education and collaboration focused on advancing motorsports technology and performance.

The 2026 PRI Show will also feature a wide range of experiences and activations, from networking opportunities such as the Grand Opening Breakfast and PRI Full Throttle Social to education programming, specialty exhibit areas, and product discovery destinations, including T.O.P.S. HQ, the Trailer and Motorcoach Exhibits, PRI Paddock, Machinery Row, NextGen Connect and more.

“The PRI Show continues to evolve alongside the racing industry,” said PRI Show director Karin Davidson. “Whether attendees are sourcing products, learning from industry experts, exploring new technologies, or connecting with business partners, the 2026 Show is designed to deliver meaningful value at every stage of their business.”