Category: News

News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.

Hankook Named Exclusive Tire Supplier of Lamborghini Super Trofeo

Hankook Tire has been named an official technical partner and exclusive tire supplier of Lamborghini Super Trofeo, the tire manufacturer announced. The international one-make cup comprises three series, held on four continents, and will feature a new high-performance race tire developed by Hankook, the Ventus Race tire, which is specifically tailored to the Lamborghini Huracán… Continue reading Hankook Named Exclusive Tire Supplier of Lamborghini Super Trofeo

New Sports Car Development Series to Launch in 2023

The Masterclass of Racing (MCoR), a new sports car development series, will launch later this year, the series announced. The series will feature homologated factory cars including but not limited to: GT3, GT4, TCR, LMP3, TCA, and NP01. Events will include a 50-minute sprint race and 4-hour short format endurance racing. “It is the expectation… Continue reading New Sports Car Development Series to Launch in 2023

PerTronix Performance Brands Appoints New VP of Sales

PerTronix Performance Brands has appointed Jeff Stacy as its new vice president of sales, the company announced. In his new role, Stacy will oversee sales for all brands within the PerTronix Performance family, including PerTronix Ignition, JBA Performance Exhaust, Doug’s Original Headers, Patriot Exhaust, Compu-Fire, Spyke, Aeromotive Inc., Waterman Racing Components and Taylor Cable Products.… Continue reading PerTronix Performance Brands Appoints New VP of Sales

AFR Wins PRI Featured Product Award

Air Flow Research received a PRI Featured Product Award at the PRI Trade Show last month, the company announced. The company received the award for its New Gen III Hemi Black Hawk Cylinder Heads, AFR said. The Featured Product Awards program recognizes products entered into the Featured Products Showcase at the PRI Show. Product Category… Continue reading AFR Wins PRI Featured Product Award

MidwayPlus Adds Shop Lender Payment Solution on B2B Software Platform

MidwayPlus has launched a new on-portal trade credit feature for both resellers and manufacturers, the company announced. MidwayPlus manufacturing clients can now offer business-to-business customers a new way to pay for all products purchased on the MidwayPlus platform, the company said. The Shop Lender program allows qualified resellers to apply for payment terms within minutes… Continue reading MidwayPlus Adds Shop Lender Payment Solution on B2B Software Platform

Wilmar Names Ken Hartman CEO

Wilmar, supplier, distributor and category manager of tools and equipment for the automotive aftermarket, has named Ken Hartman as its new chief executive officer, the company and backing private equity firm Rainier announced. Prior to joining Wilmar, Hartman served as vice president & general manager of ESAB, a producer of welding and cutting equipment and… Continue reading Wilmar Names Ken Hartman CEO

Car Buyer Journey Study Shows Growing Dissatisfaction with Buying Process

According to the study from Cox Automotive, an increase in time spent searching, limited inventory and high prices have negatively impacted the car buying experience… New research released by Cox Automotive shows that satisfaction with the car buying process declined in 2022 for the second straight year, the company announced. The 2022 Car Buyer Journey… Continue reading Car Buyer Journey Study Shows Growing Dissatisfaction with Buying Process

SEMA Hall of Fame Now Accepting Nominations

The Specialty Equipment Market Association (SEMA) is accepting nominations for its Hall of Fame program through March 17, the organization announced. The award honors individuals in the automotive aftermarket who have enhanced the stature of the industry, the organization said. Inductees include visionaries, innovators, and leaders who have positively impacted what is now a $50.9… Continue reading SEMA Hall of Fame Now Accepting Nominations

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Vehicle, Equipment Debuts Scheduled for Work Truck Week

New electric and internal combustion commercial vehicles are among the products slated to debut during Work Truck Week 2023, event organizers announced. Work Truck Week is scheduled for March 7–10, at Indiana Convention Center in Indianapolis. Green Truck Summit is March 7. Educational sessions run March 7–9. The Work Truck Show exhibit hall is open… Continue reading Vehicle, Equipment Debuts Scheduled for Work Truck Week

Ziebart Appears on List of Top Franchises

Ziebart was recognized as one of the top 500 franchises in Entrepreneur’s Franchise 500 list, the company announced. Jumping up the list 12 spots from 2022, the 2023 Franchise 500 ranked Ziebart as No. 169 for its outstanding performance in areas including unit growth, financial strength and stability, and brand power, the outlet said. In… Continue reading Ziebart Appears on List of Top Franchises

FloRacing Teases ‘Legends of Racing’ Docuseries

FloRacing has released a trailer for its new docuseries, “Legends of Racing,” the broadcaster announced. According to FloRacing, the series will follow the most historic names in the history of American motorsports. The first installment will highlight the legendary Bettenhausen family and their lifelong quest for an Indy 500 victory. Click here to watch the… Continue reading FloRacing Teases ‘Legends of Racing’ Docuseries

Velocity Modern Classics Names New Chief Revenue Officer

Restomod builder and parts manufacturer Velocity Modern Classics has appointed Tom Maxwell as its new chief revenue officer, the company announced. Maxwell has an extensive background in the industry, with over seven years of experience as an executive in the custom vehicle space, the company said, and brings knowledge of British and European vehicles, complimenting… Continue reading Velocity Modern Classics Names New Chief Revenue Officer

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