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Mickey Thompson Tires & Wheels Named Official Tire Sponsor of HOT ROD Drag Week

Mickey Thompson Tires & Wheels Named Official Tire Sponsor of HOT ROD Drag Week | THE SHOPMickey Thompson Tires & Wheels has been named as the Official Tire Sponsor of HOT ROD Drag Week, the company announced.

As the official tire sponsor, Mickey Thompson’s ET Drag Racing tire line will be showcased during Drag Week, which mixes street driving with visits to four different racetracks in five days.

“HOT ROD Drag Week puts the country’s top street-legal drag cars to the test, and Mickey Thompson will be with competitors every mile along the way,” said Jason Moulton, Sr. Motorsports Manager of Mickey Thompson Tires & Wheels. “This is the event that started it all, and the community of racers that participate is unlike any other.”

The event kicks off Sunday, Sept. 18, with registration and tech day at World Wide Technology Raceway in Madison Illinois. Competitors will travel roughly 1,000 miles of roadways to photo checkpoints throughout the week, with races in between at Lucas Oil Raceway Park in Indianapolis; Byron Dragway in Byron, Illinois; and Cordova Dragway in Cordova, Illinois; before returning to Madison for the final day of racing on Friday, Sept. 23, event officials said. Mickey Thompson will be on hand at the tracks, offering products, information and tech support.

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

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