Los Angeles Auto Show Opens Ticket Sales, Automobility LA Opens Registration
The LA Auto Show features hundreds of the newest vehicles, while AutoMobility LA, the industry day before the show, focuses on energy, autonomy & entertainment…
Returning to the Los Angeles Convention Center Nov. 20-29, the 2026 Los Angeles Auto Show, presented by Chevron with Techron, has announced that tickets are now on sale. Because Southern California is one of the most competitive new-vehicle markets in the country, automakers often debut new products at the show in hopes of shaping future trends, event organizers stated in a press release. For 10 days, attendees can cross-shop the entire automotive market, and enthusiasts can explore lowriders, customs and exotics in The Underground and specialty halls.
“For 119 years, Los Angeles Auto Show has been part of this city’s story, and the automobile’s legacy,” said Terri Toennies, president of Los Angeles Auto Show. “Generations of Southern Californians have found their first car, their dream car and their ideal daily driver on this floor, and the world’s automakers keep bringing their newest work here because they know Los Angeles will tell them the truth about it.”
Events at the Show
The 2026 show brings back popular experiences, along with new attractions, brand announcements and vehicle debuts.
Street Test Drives, Test Tracks and Indoor Rides – Attendees can get behind the wheel or ride along in the newest gas, hybrid and electric models on public roads around downtown and on a series of indoor and outdoor tracks, including the LADWP Test Track.
Camp Jeep and Ford Bronco Built Wild Adventure Courses – Attendees can get in the latest Jeep and Ford Bronco models with a professional driver over grades, angles and obstacles built inside the convention center.
The Underground – The show’s car culture hub, celebrating grassroots expression and the people, shops and clubs behind lowriders, customs, tuners and exotics.
Hall Showcases – One of the most popular spots at the show, specialty halls will return with a collection of customs, rare exotics, muscle cars, lowriders, restorations and more.
As the presenting sponsor of the 2026 Los Angeles Auto Show, Chevron with Techron is building a dedicated on-site experience featuring next-generation Techron. Details will be announced ahead of the show, noted the release.
Registration Is Also Open for Automobility LA 2026
Registration for AutoMobility LA 2026 is also open. The global media and industry day of the 2026 Los Angeles Auto Show, presented by Chevron with Techron, takes place Thursday, Nov. 19, at the Los Angeles Convention Center, one day before the public show opens its 10-day run. According to event officials, the 2026 program is organized around three pillars: energy, autonomy and entertainment. Each pillar carries its own programming and partners.
Energy – This pillar at AutoMobility LA takes up the economics of how a car is powered. Chevron with Techron anchors the pillar as presenting sponsor of the 2026 show.
Autonomy – An exploration of how households and small businesses approach autonomy, as well as the software behind it. Autonomy at AutoMobility LA brings together the companies building it and the people responsible for governing it.
Entertainment – Studios, streamers, game developers and creators shape how a vehicle is understood. Entertainment at AutoMobility LA treats that as an industry rather than a backdrop and creates an environment where all sides meet.
“The industry has come to Los Angeles every November for generations, and it comes for a reason,” said Toennies. “This is the floor where a company finds out how its work actually lands, and where the products, the partnerships, and the arguments that shape a year tend to start. Energy, autonomy and entertainment are where the hard decisions sit now, and we are building the day around them. AutoMobility LA has always been where the conversation starts. This year we intend to lead it.”
The 2026 debut list publishes in late October, and the full press conference and main stage schedule publishes in early November. Visit Automobilityla.com for registration details. Additional instructions will be provided upon confirmation, organizers said.
