Kahn Media Founder’s Book Unlocks the New Media Landscape

Dan Kahn, CEO and founder of Kahn Media, a full-service marketing agency in the automotive and luxury-lifestyle markets, has written his first book, “The New Rules of the Road: How to Navigate the Rapidly Changing Marketing Landscape.”

Published by Forbes Advantage Books and now available on Amazon, the new book is designed to help marketing professionals navigate the ever-changing landscape of modern public relations and brand marketing.

Utilizing Kahn’s 20-plus years of public relations and strategic marketing experience, the guide offers case studies, historical context and strategies to deliver a tool kit for professionals looking to elevate their marketing and communication skills, according to a press release.

“I’m thrilled to launch this book as a tool to hopefully help and inspire today and tomorrow’s marketers in almost any sector,” said Kahn, who founded Kahn Media in 2008. “Over the past 26 years, I’ve been able to see how the industry has evolved in almost every medium. I hope that by offering a hands-on context to readers, they’ll be able to develop their own strategies and methodology to continue pushing the industry and their brands forward.”

“The New Rules of the Road” is targeted at business leaders, marketing professionals and entrepreneurs, and offers perspectives on everything from startups to global brands, giving readers insights into various markets, backed with real-world applications to show the value and meaning behind marketing decisions and methods.

Readers will gain a deeper understanding of how to master the current marketing landscape, develop effective communication strategies and stay ahead of industry trends, the release noted.

To order a copy, click here.