BendPak To Unveil Valor C10 at SEMA Show Tailgate Event
BendPak's outdoor booth in Silver Lot & indoor booth in Upper South Hall will also give shop owners a first look at new lifts & garage equipment…
BendPak announced it will anchor its dual-booth presence at the 2026 SEMA Show with an outdoor tailgate on opening day, Tuesday, Nov. 3, at 1 p.m. PST, in Silver Lot Booth #80043. This event will feature the official global reveal of BendPak’s Valor C10 custom truck build, plus a live DJ set, refreshments, exclusive giveaways and a lineup of top automotive influencers, company officials said in a press release.
New Lifts & Garage Equipment Across Two Booths
While the outdoor tailgate centers on the truck debut, BendPak is using both of its booth locations to roll out new lifts and garage equipment from across its brands, including Ranger, QuickJack, Cool Boss, APEX, JackPak, MaxJax and Ergochair.
Shop owners, technicians and automotive enthusiasts visiting the Silver Lot booth will get a first look at new products displayed alongside the Valor C10. Showgoers can also head to Upper South Hall Booth #36129 inside the Las Vegas Convention Center for hands-on demonstrations of lifting and shop solutions, the company said.

“Everyone on our team is a car and truck enthusiast, so when it came time to debut the Valor C10, we knew we had to drop the tailgate, put on some music and hang out with the community that inspires us,” says Jeff Kritzer, BendPak president and CEO. “SEMA is all about spotlighting the coolest builds, but it’s also about equipping the shops that bring them to life. Alongside the truck, we’re bringing a massive lineup of new gear across both booths. For us, this week is about celebrating where custom car and truck culture is right now and showing where we’re taking equipment engineering next.”
Where to Find BendPak Lifts at the 2026 SEMA Show
In addition to BendPak’s official booth locations, attendees will also find BendPak lifts supporting partner displays, custom builds and feature vehicles across the show floor, including at Battle of the Builders and the SEMA FutureTech Studio, the release noted. The SEMA Show runs Nov. 3-6 at the Las Vegas Convention Center. Visit BendPak.com/SEMA for additional details and to register for access to exclusive SEMA specials.




