The adventure truck is built on a GMC Sierra HD AT4X and features upgraded suspension components, underbody protection, a winch, lights, 40-inch tires and more…
Category: Features
The latest feature articles about the automotive aftermarket from THE SHOP.
Featured Product: Pop & Lock® Trailer Lockbox
With the new, weather-resistant Trailer Lockbox you can enjoy outdoor activities without the worry of losing your keys on the trail…
Cleetus McFarland: The Making of an Automotive Personality
This article originally appeared in the November 2023 issue of THE SHOP magazine. Photos courtesy Holley & Cleetus McFarland Cleetus who? Cleetus McFarland, that’s who. If you’ve never heard of him, it may be because that’s not even his real name. Lawrence (Larry) Garrett Mitchell is a 28-year-old native of Omaha, Nebraska, who is making… Continue reading Cleetus McFarland: The Making of an Automotive Personality
Featured Product: LEER Leads With New Models of Truck Caps and Tonneau Covers
LEER offers the broadest selection of truck caps, tonneau covers and accessories to outfit new trucks, often before they hit dealer lots…
Your Goals for the SEMA Show
This article originally appeared in the November 2023 issue of THE SHOP magazine. I don’t remember the exact year of my first SEMA Show, but I know it was more than 25 years ago. In fact, it was long enough ago that when I ate breakfast at the casino that morning, the steak and eggs… Continue reading Your Goals for the SEMA Show
Pro-Touring: More to Give
This article originally appeared in the November 2023 issue of THE SHOP magazine. Many industry folks call the Pro-Touring market the gift that keeps on giving. That’s because this popular niche includes so many aspects and genres, not to mention fans from all walks of life. Pro-Touring covers cars and trucks from all eras—everything from… Continue reading Pro-Touring: More to Give
Key Performance Indicators Report — October 2023
Sponsored by Holley – A comprehensive source for industry insights, exclusive interviews, new and used vehicle data, economic analysis, consumer reporting, relevant global affairs and more…
KPI — October 2023: The Brief
Slowing sales growth has small business owners pessimistic about future business conditions…
KPI — October 2023: State of Business
The UAW work stoppage had a negligible effect on September sales, but continued disruptions could increase its impact on future sales results…
KPI — October 2023: Recent Vehicle Recalls
A roundup of recent manufacturer safety recalls…
KPI — October 2023: State of the Economy
While the latest jobs report outperformed expectations, investors remain on edge…
KPI — October 2023: State of Manufacturing
Economic activity in the manufacturing sector contracted last month, but new data suggests supply chain efficiency is improving…
KPI — October 2023: Consumer Trends
Consumer concerns are growing thanks to rising prices, higher interest rates and political uncertainty…
Keystone Automotive Plans Custom Build Reveal at SEMA Show
The Keystone booth will feature the latest custom build from 2013 Ridler Award-winner Andy Leach: a 1968 Jeep Super Wagoneer…
Hosting an Open House
This article originally appeared in the November 2023 issue of THE SHOP magazine. Open house, grand opening, launch, debut, introduction, festivity, ceremony or celebration—the ability to draw attention to your shop is more important today than ever. Why? Because there is so much more competition locally, regionally and nationally, attempting to reach your customers and… Continue reading Hosting an Open House