HELLA Horns not only upgrade a car’s sound but enhance its safety on the road…
Category: Features
The latest feature articles about the automotive aftermarket from THE SHOP.
GMC Introduces Hummer EV EarthCruiser
The upfit integrates a carbon fiber EarthCruiser house with an insulated pop-up roof, an onboard solar power system and more…
Featured Product: BD HEMI Exhaust Manifolds for 2009-22 HEMI 5.7L
Enhanced spacers and fasteners conquer heat, while high-silicon ductile iron ensures lasting peak performance…
Gildred Racing Reveals Tesla-Powered MINI EV Conversion
The Super Cooper EV incorporates a 300-hp Tesla drive unit, a high-capacity battery, and modern accessories like A/C, a premium audio system and more…
Ram Reveals 2024 1500 TRX Final Edition
Powered by a 6.2-liter supercharged V8, the Final Edition will offer bead-lock capable wheels, exclusive badging, new exterior color options and more…
ECD Auto Design Debuts Latest Defender 110 Build
Dubbed ‘Project Catamount,’ the company’s newest Defender is upgraded with multiple equipment racks, six LED lights, a winch and more…
Improving Your Shop’s Social Media Presence
Tips to help your shop build a strong social media presence and reach potential customers…
JeepHeritage Introduces 1981 J-10 Honcho Sportside
The pickup is powered by an AMC 401 engine and features a 6-inch front lift, 37-inch tires, a period-correct interior and more…
Money In the Bank
This article originally appeared in the September 2023 issue of THE SHOP magazine. By Mark E. Battersby The recent wave of bank failures has put a new focus on the security and stability of financial institutions. Even with protections in place, a bank’s failure can be disruptive, causing delays and confusion regarding access to funds,… Continue reading Money In the Bank
Ford Introduces F-150 Lightning Platinum Black Trim
The appearance package combines Ford’s Platinum trim level with a factory-installed matte black wrap…
Jeep Introduces AEV Upfit Packages for Wrangler Rubicon, Willys
All three available packages include a lift, BFGoodrich Tires and AEV wheels, while the top tier Level II Rubicon upfit also adds a Warn winch, AEV bumpers, lights and more…
Onboard: Rimac Nevera Sets Nürburgring Record
Watch the all-electric sports car set a new lap record for electric production vehicles…
The 7 Core Values that Turbocharge eCommerce Growth
Growing an eCommerce business seems complicated. There are hurdles to jump, no doubt. However, if you boil it down to its core a business is simply an exchange of value. Focusing on the values that you provide to your customers is a simple way to drive rapid growth. In this presentation we will discuss the… Continue reading The 7 Core Values that Turbocharge eCommerce Growth
1956 Ferrari Superamerica Wins Best of Show at The Quail
The ‘Superfast 1’ is the only 410 Superamerica powered by a 4.9-liter Lampredi V12 engine and is the lone 410 Superamerica prototype by Pininfarina…
Mercedes-Benz 540K Wins Best of Show at Pebble Beach Concours d’Elegance
The prewar roadster was once owned by the King of Afghanistan and is one of just three surviving models…