Category: Features

The latest feature articles about the automotive aftermarket from THE SHOP.

From the Mag: The Power of Packages

Courtney Pahlke from Top Coverage, a Chicago-area restyler, has plenty of experience working with dealerships. In the November issue of THE SHOP Magazine, Pahlke offered up some wisdom on how dealers can enhance their inventory and really harness the power of packages. The Right Ride Pahlke says a successful dealership package starts with vehicle selection, and… Continue reading From the Mag: The Power of Packages

The ABCs of Merchandising

As discussed in Fear & Loathing E-commerce? Combine a Memorable In-Shop Experience with These Online Solutions, “A retailer’s goal is to extend further than the base transaction and elicit a response, an emotion. The element of wonder, anticipation and enthusiasm, no matter the industry, is best achieved by creating a destination-inspired theme.” To do so,… Continue reading The ABCs of Merchandising

SEMA PRO Cup Challenge Emphasizes Vehicle Marketability

The SEMA PRO (Professional Restylers Organization) Council is putting four restylers to the test this year in the Inaugural PRO Cup Challenge, a new competition that will see the participants judged on their ability to put together a marketable, creative and replicable build. The four PRO Council members-”Brandon McNew, Altered Garage; Cristina Jorge, Specialty Automotive… Continue reading SEMA PRO Cup Challenge Emphasizes Vehicle Marketability

TOTE CADDY Trash Can Transporter by Great Day, Inc. ~ Model TC5000 ~ Made in the USA!

Millions of people across the US struggle with lifting, dragging or hauling that ole blue (or whatever color) trash can down long driveways once a week to the designated pick up point. And, like the U S Mail’s slogan, it has to be done if it is 100 degrees, raining, snowing or whatever! Great Day’s… Continue reading TOTE CADDY Trash Can Transporter by Great Day, Inc. ~ Model TC5000 ~ Made in the USA!

2020 Honda Accord Hybrid Offers Fuel Economy and Best-in-Class Horsepower

Featuring best-in-class horsepower, EPA city and combined fuel economy ratings of 48 mpg, and standard Honda Sensing technology, the 2020 Honda Accord Hybrid has arrived in dealer showrooms. With sales up 70% through the end of August, the Ohio-made Accord Hybrid is helping power Honda toward a second consecutive annual record for sales of electrified… Continue reading 2020 Honda Accord Hybrid Offers Fuel Economy and Best-in-Class Horsepower

New Ram 1500 Limited Editions Unveiled

Ram Truck has unveiled a new 1500 Limited Black Edition and Heavy Duty Big Horn and Laramie Night Editions. These new models will offer truck buyers an even wider selection of exterior appointments and content for even greater personalization. Ram 1500, the reigning Texas Auto Writers Association’s Truck of Texas, is expanding upon the premium… Continue reading New Ram 1500 Limited Editions Unveiled

Vehicles Owned by ‘The Fast and the Furious’ Star Paul Walker Up for Auction

A group of 21 collectible vehicles from the personal collection of the late actor Paul Walker has been consigned to Barrett-Jackson’s 49th Annual Scottsdale Auction, January 11-19, 2020. Best known for his role as Brian O’Connor in the renowned The Fast and the Furious franchise and his charitable work that carries on through the Paul Walker… Continue reading Vehicles Owned by ‘The Fast and the Furious’ Star Paul Walker Up for Auction

2020 Ford Super Duty Offers Plenty of Power

The Ford F-Series is once again delivering for its most demanding and hardworking customers by producing its most capable and powerful heavy-duty pickup ever – the new 2020 F-Series Super Duty. “Ford truck customers are building a better world with Super Duty and we’re helping them work even harder with the most available diesel towing,… Continue reading 2020 Ford Super Duty Offers Plenty of Power

Midnight and Rally Versions Return With 2020 Silverado

Chevrolet’s most popular special editions, Midnight and Rally, are back with the new 2020 Silverado 1500, after the variants were revealed at the State Fair of Texas. “Customer choice is a competitive advantage for Chevrolet, because no two truck drivers are alike,” said Mark Sobczynski, Silverado marketing manager. “Whether it’s the sinister Midnight Edition or… Continue reading Midnight and Rally Versions Return With 2020 Silverado

Direct Fit Performance Muffler for 2009-2019 RAM 1500

AERO Exhaust’s new Direct Fit Performance Muffler for the 2009-2019 (2019 Classic model only) RAM 1500 pickup truck, part number 30103. This kit is a direct bolt-on systems that utilizes the factory exhaust tips and tubing. Designed for a quick and easy installation. Made from 100% 304 stainless steel.

Welding in Tight Spaces on ’32 Euro Coupe using Miller Weld-Mask and Diversion 180

Hollywood Hot Rods fabricator Sean Ramáge welds in tight spaces on a ’32 Euro Coupe. For the project, he relied on the Diversion™ 180 TIG welder and Weld-Mask™ from Miller. The Weld-Mask auto-darkening welding goggles feature an extreme low-profile design that allowed Sean access into spaces where the use of a traditional welding helmet would be limited.