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Eibach Named Official Race Springs of King of the Hammers

Suspension components will be put to the test in wild off-road races…

King of the Hammers, known as the toughest series of one-day off-road races in the world, announces a continued sponsorship naming Eibach the official race springs of the 2025 event.

Eibach’s high-performance suspension systems will support multiple competitors in various categories during KOH, set for Jan. 23-Feb. 8 in Johnson Valley, California.

“King of the Hammers demands products that can handle extreme punishment and Eibach delivers,” said Mike Jams, chief executive officer of Hammerking Productions. “Its springs are a staple in both racing and off-road applications, making Eibach an ideal partner for King of the Hammers. With competitors pushing their suspensions to the limits on brutal terrain, Eibach’s cutting-edge designs prove they’re built to handle anything.”

Eibach’s performance suspension components have supported race vehicles for more than 70 years. From shocks to sway bars, coil-overs, wheel spacers and more, the brand offers performance-oriented handling in any driving situation, officials noted in a press release.

“With over 30 years of off-road experience, Eibach is a proven choice for champions in Johnson Valley and around the world,” said Mark Krumme, head of marketing for North America at Eibach. “We will be excited to see our competitors back on the podium at this year’s King of the Hammers.”

KOH is the birthplace of the global Ultra4 Racing series and a showcase for the wildest 4×4 vehicles around. From the unlimited 4400 class, which combines high-speed desert racing and extreme rock crawling, to rapidly growing categories like UTVs, stock-modified vehicles and even electric vehicles, there’s a competition for all racers.

Every year, more than 80,000 fans converge on the rugged terrain of Johnson Valley, California, with millions more watching the action online. What began as 12 teams battling for bragging rights and a case of beer has grown into an iconic and celebrated event, featuring hundreds of teams battling it out for elusive first-place trophies and title of King.

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