Hagerty, Radford Racing School Agree to Sponsorship Deal
Radford Racing School has entered into a sponsorship agreement with Hagerty, the companies announced.
Among the collaborations included in the sponsorship, Radford Racing School will offer exclusive performance driving and motorsport experiences as well as private track time for Hagerty Drivers Club members.
As part of the sponsorship, Hagerty Drivers Club members will have access to the V.I.P. drivers lounge at the Radford Racing School facility and receive special discounts on select driving and racing programs and private instruction. The school will also collaborate with Hagerty on designing one-of-a-kind Radford Rides experiences for Hagerty Drivers Club members. In January, Hagerty will cohost an Annual Celebration of Motorsports event at Radford Racing School during Arizona Collector Car Auction Week.
“Hagerty is redefining the automotive lifestyle and we couldn’t be more excited to welcome them as an official sponsor of Radford Racing School,” said Mike Kessler, general manager of Radford Racing School. “This comes at a perfect time as we expand our programs to include more private instruction and distinctive touring experiences behind the wheel of personal collectible or performance vehicles. There’s no better way to connect passionate car owners than at our legendary track and have them train with our legendary driving instructors.”
As a sponsor, the Hagerty brand will be integrated throughout Radford Racing School’s track and campus, including on its fleet of Ligier JS F4s and more than 85 Dodge SRT vehicles. Radford Racing School is the official high-performance driving school of Dodge SRT.
“The Radford Racing School team’s commitment to producing world-class driver training and motorsports experiences is perfectly aligned with the desires of our Hagerty Drivers Club members and our mission of safe driving,” said Justin Moreno, Hagerty’s vice president of marketing. “Through this partnership we elevate what it means to be a Hagerty member by providing new exclusive benefits and opportunities to get behind the wheel. We are really looking forward to building on this collaboration and creating a variety of unique experiences for the entire Hagerty enthusiast community.”
