WeatherTech Extends Laguna Seca Naming Rights

The Monterey County Board of Supervisors has unanimously approved a five-year extension for WeatherTech to continue as naming rights partner of WeatherTech Raceway Laguna Seca, the organization announced. The new agreement will extend through 2028. WeatherTech became the title sponsor in July 2018 for its initial five-year involvement, the company said. The five-year term supports… Continue reading WeatherTech Extends Laguna Seca Naming Rights

Ceramic Coating

Ceramic coatings help make a vehicle’s paint depth and color pop like a freshly waxed car. (Photo courtesy XPEL)

This article originally appeared in the July 2023 issue of THE SHOP magazine. Customers who view their accessorized vehicles as shining stars will want to keep them looking their best year after year. Enter ceramic coating, a long-term way to preserve and enhance paint finishes that can be offered as a professional service. Attractive to… Continue reading Ceramic Coating

RealTruck Highlighting Outdoor Enthusiasts for National Get Outdoors Day

RealTruck is celebrating National Get Outdoors Day on June 10 by creating and highlighting a roster of outdoor enthusiasts, the company announced. The ‘RealTruck Crew’ is made up of off-roaders and overlanders, extreme sportsmen and women, truck enthusiasts and more, the company said. “It’s core to our brand DNA to inspire truck owners and followers… Continue reading RealTruck Highlighting Outdoor Enthusiasts for National Get Outdoors Day

Tint World Opening Eighth North Carolina Location

Tint World Automotive Styling Centers is opening a new location in Fayetteville, North Carolina, the company announced. Tint World Fayetteville, owned by Shawn McMaster, Jaysen McMaster Foreman and Candi Krueger, will provide automotive aftermarket styling services for residents in the Fayetteville area, including service members stationed at Fort Bragg. “The three of us share a… Continue reading Tint World Opening Eighth North Carolina Location

PPG Expands Global Powder Coating Production Capacity

PPG is investing $44 million to upgrade five powder coating manufacturing facilities in the U.S. and Latin America, the company announced. The projects are part of PPG’s strategic efforts to expand its powder coatings offerings and increase global production, the company said. The investment includes $30 million for U.S. plants and $14 million for facilities… Continue reading PPG Expands Global Powder Coating Production Capacity

Tint World Appoints New Chief Investment Officer

Tint World Automotive Styling Centers has named Jonathan Norman the company’s new chief investment officer, the company announced. In his new role, Norman will lead Tint World’s investments and oversight of the company’s future financial health, the company said. “Jonathan has a demonstrated track record of driving growth, and his critical financial expertise supports Tint… Continue reading Tint World Appoints New Chief Investment Officer

Heightened Awareness: Lifts & Leveling Kits

Suspension upgrades are an off-roading staple. (Photo courtesy DPI Off-Road Brands – ToyTec Lifts)

This article originally appeared in the June 2023 issue of THE SHOP magazine. Whether they’re planning to tackle the toughest trails or simply want to look good while driving around town, truck and SUV owners continue to enthusiastically support the lifts and leveling kits market. Offering sophisticated designs to match today’s high-tech vehicle innovations, lift… Continue reading Heightened Awareness: Lifts & Leveling Kits

Bestop Partners With Heather Storm for New Online Video Series

Bestop and television personality Heather Storm have partnered to create a new digital automotive series, the company announced. The series, Heather Storm Off Road, will follow Storm, who recently moved from Los Angeles to a small town in Colorado, as she connects with the off-road community, and learns about the vehicles and adventures in her… Continue reading Bestop Partners With Heather Storm for New Online Video Series

iKamper Hosting Community Camping Event

iKamper is now offering early bird ticket access ahead of CAMPOUT, a community camping event open to all outdoor recreation enthusiasts, the company announced. The roof top tent and outdoor equipment manufacturer will host the three-day event (Oct. 13-15) at Songdog Ranch in Cuyama, California, to celebrate the outdoor lifestyle, the company said. iKamper has… Continue reading iKamper Hosting Community Camping Event

Yokohama Tire to Present Customized EV Section at Electrify Expo

Yokohama Tire has been named presenting sponsor of the Electrify Showoff at this year’s Electrify Expo event series, the company announced. Electrify Showoff is a special new section devoted to customization trends, organizers said. “We’re thrilled to be the presenting sponsor of Electrify Showoff,” said Andrew Briggs, Yokohama Tire’s VP of marketing and product management.… Continue reading Yokohama Tire to Present Customized EV Section at Electrify Expo

VIP Distributing Company Partners with Local Veterans Organization

VIP Distributing Company, an automotive restyling, reconditioning, and auto parts distributor, has partnered with Missouri Veterans Endeavor (MOVE) to benefit St. Louis-area veterans in need, the company announced. A month-long donation drive will run throughout May. During that time, VIP will be accepting donations of physical goods on behalf of MOVE, the company said. Anyone… Continue reading VIP Distributing Company Partners with Local Veterans Organization

Tint World Opens First of 3 New Missouri Locations

Tint World Automotive Styling Centers recently opened its first of three planned locations in the state of Missouri, the company announced. Tint World St. Charles, owned by father and son team Andy and Drew Gladstein, offers drivers throughout the northwestern St. Louis area automotive style and performance services, the company said. “We’re excited to have… Continue reading Tint World Opens First of 3 New Missouri Locations

THE SHOP Accepting Submissions for Made in the USA Product Section

THE SHOP is now accepting press releases for its Made in the USA new product section, coming up in the magazine’s July print issue. Deadline for entries is Friday, May 12. Each July, THE SHOP shines a spotlight on American-made components with a special Made in the USA roundup. Manufacturers are invited to submit a… Continue reading THE SHOP Accepting Submissions for Made in the USA Product Section

Tint World Opens New California Location

Tint World Automotive Styling Centers is opening a new location in Agoura Hills, California, the company announced. Owned and operated by Habib and Melody Golshayan, Tint World Agoura Hills will serve drivers and auto enthusiasts throughout western Los Angeles County and offers automotive aftermarket performance and style accessories and services, the franchisees said. “Melody and… Continue reading Tint World Opens New California Location