Racing
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Features
Automotive Influencers, Part II: A Personality for Promotion
High-profile users have brought new levels of visibility, transparency & engagement to the aftermarket...
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Features
Automotive Influencers, Part I: The Supplier Connection
High-profile users are directing how consumers discover, evaluate & interact with products & brands...
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News
Michelin & IMSA Extend Partnership Through 2035
The multiyear extension reinforces Michelin’s role as the Official Tire of IMSA & exclusive tire supplier for select IMSA racing…
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News
PRI Show Highlights Innovation With Featured Products Showcase
Cutting-edge engine components, advanced racing gear, fuel technology & more will be displayed…
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News
Warner INEOS Grenadier To Field Four Teams at the Rebelle Rally
The company will have two works teams & two satellite teams to compete in the 10th anniversary of the women's…
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News
Goodyear Launches Global Racing Organization
The new organization is the company’s unified, future-focused motorsport strategy designed to fuel innovation, amplify brand impact & drive growth…
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Features
Performance Cooling Products & Systems Help Specialty Vehicles Beat The Heat
From adding fans & radiators to installing complete cooling solutions, shops can help drivers chill...
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Features
Tips for Gaining Traction in the Performance Drivetrain Market
Strategies for creating power, shifting gears & turning wheels to get things moving...
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News
Laura Villars Becomes First Woman To Run for FIA President
If elected, Villars aims to make the FIA more democratic, transparent, responsible & open to women & new generations...
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News
Historic Sportscar Racing & Downforce Motorsports Announce New Partnership
As the “Official Performance Vehicle Partner of HSR,” Downforce Motorsports will showcase Superformance & Shelby American vehicles in the HSR…
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News
The Goodguys 32nd Summit Racing Lone Star Nationals Presented by BASF
A three-day weekend of racing, awards, classic cars & trucks, lowriders, a huge swap meet & more…
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News
Bernina Gran Turismo Will Broadcast Live Around the World for the First Time
Seven trackside cameras & a drone will capture the entire ascent on SWISS SPORT & the Bernina Gran Turismo YouTube…
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News
On The Grid at Bernina Gran Turismo 2025
The group of historic race cars climbing the mountain pass at this year’s event includes pre-war Grand Prix icons, endurance…
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News
Icons of Japanese Motorsport at 2026 Rolex Monterey Motorsports Reunion
Next year's annual reunion of classic race cars at Monterey Car Week will celebrate the racing heritage of Japanese cars…
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News
SEMA Honors ARP’s Chris Raschke With a New Legacy Scholarship
The scholarship will ensure that Raschke's passion, influence & dedication to racing, performance, engineering & excellence won’t be forgotten…