CRC Industries Extends NASCAR Truck Series Race Sponsorship

CRC Industries has extended its entitlement sponsorship of the Brakleen 150 NASCAR Craftsman Truck Series (NCTS) race at Pocono Raceway with a multi-year renewal, the company announced. With headquarters in Horsham, Pennsylvania CRC Industries began its partnership with Pocono Raceway in 2021 as the NCTS race entitlement sponsor and titled the race after its Brakleen… Continue reading CRC Industries Extends NASCAR Truck Series Race Sponsorship

Profile: Prestige Motorsports

The company’s Ultimate Turn-Key Package includes everything customers need to get out and enjoy their hot rod, race car or boat.

This article originally appeared in the May 2023 issue of THE SHOP magazine. By Maura Keller For more than 14 years, Prestige Motorsports in Concord, North Carolina, has been building personalized performance crate engines tailored to each customer’s vision. As with many small companies, its journey began in a small, two-car garage. Starting with the… Continue reading Profile: Prestige Motorsports

BorgWarner Announces $42M Investment in Battery Production

BorgWarner is planning to invest $42 million into the expansion of its Seneca, South Carolina production facility, the company announced. The investment will be allocated to building and equipment upgrades as well as the development of new manufacturing lines to launch the production of 3GWh of annual battery module capacity, contributing to the growth of… Continue reading BorgWarner Announces $42M Investment in Battery Production

VP Racing Names New Director of Marketing

VP Racing has named Steve Ward as its new director of marketing, the company announced. “The VP team prides itself in having star players leading every area,” said Alan Cerwick, VP’s President and CEO. “With over 30 years of marketing experience across a broad range of product categories, Steve brings an ideal background for our… Continue reading VP Racing Names New Director of Marketing

Diesel Performance: Seven Days a Week

Provide recommendations based on prior experiences with different makes and models of performance diesel parts. (Photo courtesy Hot Shot’s Secret)

This article originally appeared in the May 2023 issue of THE SHOP magazine. Editor’s note: This discussion references the EPA and some of its positions, programs and policies regarding diesel vehicle emissions. Learn more at: epa.gov/dera. Performance diesel enthusiasts are a dedicated, active part of the aftermarket that love their vehicles and are excited by… Continue reading Diesel Performance: Seven Days a Week

Garrett Motion Details Auto Shanghai Exhibition

Garrett Motion is sharing its plans for Auto Shanghai 2023, April 18-27, which includes exhibiting its portfolio of turbocharging, electrification and software connectivity products, the company announced. “We look forward to showcasing Garrett Motion’s engineering breakthroughs for the fast-evolving and largest automotive market in the world,” said Olivier Rabiller, CEO of Garrett Motion. “As a… Continue reading Garrett Motion Details Auto Shanghai Exhibition

MSHFA Reveals Class of 2024

The Motorsports Hall of Fame of America (MSHFA) recently revealed its 2024 Induction Class, the museum announced. The 36th MSHFA Induction Celebration will formally usher the Class of 2024 into the MSHFA, and will be held in the Hall’s home in Daytona Beach, Florida, in March of 2024, museum officials said. The Class of 2024… Continue reading MSHFA Reveals Class of 2024

LIQUI MOLY Named Presenting Sponsor of Lime Rock Park IMSA Race

LIQUI MOLY has partnered with Lime Rock Park to become the presenting sponsor of the IMSA Northeast Grand Prix in 2023, the company announced. In addition to title sponsorship from FCP Euro, LIQUI MOLY has expanded its partnership with Lime Rock Park with the multi-year entitlement for the newly named FCP Euro Northeast Grand Prix… Continue reading LIQUI MOLY Named Presenting Sponsor of Lime Rock Park IMSA Race

Turn 14 Distribution Adds Akrapovič Porsche 718 Cayman GT4 RS Exhaust System

Turn 14 Distribution, the exclusive U.S. and Canadian automotive distributor for Akrapovič, is now offering the new Akrapovič Slip-On Race Line Titanium Exhaust System for the 2022-plus Porsche 718 Cayman GT4 RS, the companies announced. The performance exhaust system can be expanded with an optional Titanium Link Pipe Set, in addition to a pair of… Continue reading Turn 14 Distribution Adds Akrapovič Porsche 718 Cayman GT4 RS Exhaust System

Turn 14 Distribution Hosts Easter Jeep Safari Event

Performance parts distributor Turn 14 Distribution hosted an event at the annual Easter Jeep Safari in Moab, Utah, the company announced. During the Turn 14 Distribution Ultimate Easter Jeep Safari Experience presented by ARP, the parts distributor hosted 40 invitees with 19 vehicles for a ride on the Metal Masher trail. The experience included an… Continue reading Turn 14 Distribution Hosts Easter Jeep Safari Event