News
Why You Can’t Rely on Social Media
On Oct. 4, Facebook, Instagram and WhatsApp were down for over 7 hours, serving as a stark reminder for why you can’t rely on social media alone for your shop’s online presence.
In response to the outage, Barry Alt, a contributor to THE SHOP and a digital marketing expert specializing in auto restoration, performance and restyling shops, made the case for expanding your shop’s digital presence beyond social media in an update to a blog post titled: “Can I Grow My Auto Restoration Shop Using Social Media Alone?”
Click here to read his thoughts on the issue, the recent Facebook outage and the pros and cons of relying on social media for your shop’s online presence.
