VOXX Automotive Acquires VSM, Rostra

Feb 4, 2020

VOXX International Corporation, a manufacturer and distributor of automotive electronics, has announced the acquisition of Vehicle Safety Holding Corp. via an asset purchase agreement valued at $16.5 million.

VSHC, through its Vehicle Safety Manufacturing and Rostra brands subsidiaries, is a manufacturer and distributor of safety electronics. Today, the Company’s offering comprises a variety of safety-oriented electronics, including turn signal switches, lighting products, obstacle sensing systems, cruise control systems, camera systems, specialized harnessing and other related components. Vehicle Safety markets and sells its products through an aftermarket distribution network, as well as to some OEMs, OES and specialty vehicle manufacturers, among other channels.

With this transaction now officially closed, VSHC will immediately become part of VOXX Automotive Corp. and financial results will be incorporated into the Company’s Automotive Electronics segment.

“First and foremost, I’d like to welcome all VSHC employees to the VOXX family and express my excitement over this transaction. The team at VSHC has built a great business throughout the years, with brands that are synonymous with high-quality products and innovation. Both VSM and Rostra Brands have customer relationships that are well-established, diverse product assortments and we believe, opportunities for expansion given the markets they serve and their competitive position,” stated Pat Lavelle, president and CEO of VOXX International Corporation.