“By officially acknowledging its working relationship with Pit+Paddock, Turn 14 Distribution significantly widens its marketing potential, both in scope and reach,” Turn 14 Distribution representatives said in a statement announcing the change. “The announcement enables Turn 14 Distribution to hone its focus on supporting its own meteoric nationwide growth within the automotive aftermarket industry.”
In addition to Pit+Paddock’s multimedia pillar, the organization serves as an athlete management hub, the outlet said.
“The decision to create our agency was borne out of necessity to better serve the needs of our industry and our partners and engage automotive enthusiasts across a broad spectrum,” said Daryl Sampson, Pit+Paddock publisher. “For the past two years, the team at Pit+Paddock has worked to solidify our place by creating experiences that serve our audience’s needs. Our agency will continue to grow our existing clients’ business and leverage our ties to Turn 14 Distribution to set new engagement and sales pull-through standards.”
“Turn 14 Distribution is proud to name Pit+Paddock as its official marketing agency. The agency’s coveted content and exclusive event curation accelerated Turn 14 Distribution’s emergence as a leading distributor to the general public and automotive aftermarket businesses,” said Jon Pulli, Turn 14 Distribution CEO. “Its effect has been profound; we have significantly expanded the company’s audience and engagement. Having a partner that can conceptualize, innovate, and deliver cutting-edge marketing solutions as our industry evolves just affirms that this is the way forward.”