Truck Hero CEO to Retire

Truck Hero CEO to Retire | THE SHOPTruck Hero President and Chief Executive Officer Bill Reminder has announced his plans to retire, the company announced.

According to a press release from Truck Hero, the company’s Board of Directors has started the search for its next CEO, and has retained Heidrick & Struggles, a global executive search firm, to assist in the process. Reminder will remain as CEO until a successor is identified and will continue to serve on the Board following the transition.

“Bill is a visionary leader who has transformed both Truck Hero and the industry over the last two decades,” said Marc Magliacano, Truck Hero Board chairman. “On behalf of the entire Board, I thank Bill for his leadership and invaluable contributions, which have enabled Truck Hero to grow from a single manufacturing facility with $20 million in annual revenue to the nearly $2 billion industry powerhouse it is today, with a portfolio of 28 manufacturer brands and a growing e-commerce and community platform led by

“Under Bill’s leadership, Truck Hero has become the premier accessories provider for truck, Jeep and off-road owners with more than 570 patents, partnerships with over 12,000 dealers and distributors, and a passionate base of two million loyal customers,” Magliacano added. “I look forward to continuing to work closely with Bill on the Board as the Company enters its next chapter of growth.”

“It has been a true privilege to lead Truck Hero over the last 20 years,” said Reminder. “Of all our accomplishments, I am most proud of having grown the passionate and talented Truck Hero team to more than 5,000 dedicated associates across the U.S. and Canada, many of whom I’m proud to call friends. We started with a bold vision for growth, and I am incredibly grateful to our team and to our private equity partners for helping us bring it to life. As we continue to accelerate our growth plan, I remain excited about our future and believe now is the right time to transition our leadership to jumpstart the company’s next phase of expansion. I look forward to continuing my role on the Board and serving as an ambassador for the Company’s next chapter of success.”

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at

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