THE SHOP Welcomes Luke LaValle to the Sales Team
LaValle is ready to help manufacturers & suppliers get the word out about products & services…
THE SHOP is happy to announce that Luke LaValle has joined the team as account executive, effective July 28.
LaValle attended the University of North Carolina at Charlotte, where he earned a bachelor’s degree in finance. With 16 years of experience in sales and account management—and an affinity for all things automotive—he is excited to bring his knowledge and skills to the specialty aftermarket industry.
“Ever since I was a kid, I have loved going to car shows,” LaValle said. “As I got older, I would spend a lot of my free time learning how to repair or upgrade my own cars. I am excited to step into this new role at THE SHOP to help others experience this same passion.”
LaValle grew up in Pittsburgh (he’s a big Steelers fan) but currently lives in Georgia. He is in the process of moving to Alabama, near THE SHOP’s headquarters. When not working, LaValle enjoys spending time at car shows, exploring the outdoors, hiking, fishing and kayaking.
“It’s great to welcome Luke to THE SHOP team,” said Jef White, editor in chief. “As we enter the industry’s important fall selling season, he and our senior account executive, Krystal Franklin, are ready to help manufacturers and suppliers with their trade marketing programs, ensuring our readers know all about the great new products and services available to the aftermarket.”
You can reach Luke LaValle at llavalle@cahabamedia.com or 659-218-5491.
