Shopmonkey Appoints New CTO

Shopmonkey Appoints New CTO | THE SHOPShopmonkey, the cloud-based auto shop management platform, has appointed Jeff Haynie as the company’s new chief technology officer, the company announced.

Haynie began working with Shopmonkey in May 2022 to lead innovation and accelerate product development before formally stepping into the role of CTO in June, the company said, and brings 30 years of experience as a technology executive, most recently as CEO for Pinpoint and previously as CEO for Appcelerator. His immediate focus will be on scaling existing capabilities and adding new security features to the platform.

“As an independent shop owner myself, I know firsthand how complex our customers’ business can be. Given Jeff’s experience scaling complex products and systems, I’m certain he’s the right person to drive further growth and innovation at Shopmonkey,” said Ashot Iskandarian, CEO and founder of Shopmonkey.

“The vision and opportunity to scale at Shopmonkey captured my attention from the very first conversation I had with Ashot. The opportunity to introduce machine learning into the platform and solve complex issues that will help auto shop owners grow and scale their businesses has been really exciting for me,” said Haynie of his new role. “Shopmonkey has a talented group of engineers and a great culture I am thrilled to be a part of. I look forward to joining the team and working side by side with this talented team to continue to transform the automotive repair industry.”

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at

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