SEMA Show Expands Restyling & Collision Repair Sections for 2026
The dedicated Restyling and Collision Repair & Refinish sections will feature hundreds of exhibiting brands, from advanced repair to refinishing components…
The 2026 SEMA Show is building momentum across key categories, including collision repair and vehicle restyling, organization officials announced in a press release this week. For repair and refinishing professionals, this year’s show will deliver a comprehensive look at the latest products, equipment and technologies shaping the industry.
The SEMA Show’s dedicated Restyling and Collision Repair & Refinish sections will feature hundreds of exhibiting brands, giving shop owners, technicians and builders access to solutions designed to improve efficiency, quality and turnaround times. From advanced repair equipment to refinishing components, attendees will find a full spectrum of products designed to meet the evolving needs of modern repair and car care facilities, the release noted.
The recently released SEMA Market Report estimates the repair and refinishing-related aftermarket represents roughly $9 billion in annual consumer spending, driven by demand for body upgrades, appearance products, paint and refinishing materials, wraps, window tint and lighting products. The report underscores the strength of these categories within the broader automotive aftermarket and highlights their importance to repair, refinishing and customization businesses.
Within that broader market, exterior restyling remains a major growth area, exceeding $6 billion in annual consumer spending, reflecting sustained consumer demand for vehicle personalization through products such as grilles, body upgrades, wraps, graphics, lighting, running boards, exterior trim and other appearance enhancements.
The Restyling and Collision Repair & Refinish sections are anchored by long-standing industry brands, including 3M, Avery Dennison, Katzkin Automotive Leather, Pro Spot, Rust-Oleum, SATA, Snap-on, Sonax Premium Car Care, and XPEL. Their continued participation highlights both the heritage and innovation that drive this critical segment of the aftermarket, SEMA officials said.
“The collision repair and restyling segments are essential to keeping vehicles safe, functional and looking their best,” said SEMA vice president of events Tom Gattuso. “From cutting-edge repair technologies to craftsmanship-driven restyling and car-care products, these sections demonstrate how the industry continues to evolve. Long-standing leaders and new innovators alike reinforce the strength, expertise and forward momentum of this category.”
The 2026 SEMA Show will take place Nov. 3-6 in Las Vegas as part of the broader “SEMA Week” experience, which includes public access on Friday and SEMA Fest Friday night.
