Rusoh Inc. Eliminator Named Official Fire Extinguisher of King of the Hammers

Off-road race competition King of the Hammers has announced a partnership with Rusoh Inc., naming its Eliminator model the official fire extinguisher of the 2024 Progressive King of the Hammers Presented by Nitto and Powered by OPTIMA Batteries.

The safety devices will be available to competitors at the annual off-road race series, being held this year from Jan. 18-Feb. 3 in Johnson Valley, California.

“We’re pleased to be joining forces with Rusoh,” said Mike Jams, chief executive officer of Hammerking Productions. “We’re laser-focused on the safety of our competitors and participants. Rusoh is on the leading edge. Our partnership raises the bar and will set a new standard.”

Founded in 2016, Rusoh extinguishers are characterized by a simple inspection and service process, full reloadability and easy operation, according to the company.

“We are thrilled to be part of the team as the official fire extinguisher of King of the Hammers,” said Randy Rousseau, chairman of Rusoh Inc. “Rusoh takes immense pride in the quality of our products, and we are rapidly becoming a household name. Partnering with King of the Hammers allows us to extend our brand awareness while also contributing to overall safety at the event.”