Richmond Raceway Reimagined is a $30 million infield redevelopment project by International Speedway Corp. at Richmond Raceway. The new project will bring a variety of enhanced amenities for fans, teams, sponsors and other stakeholders to the iconic Richmond infield.
Richmond Raceway Reimagined will provide the facility a completely redesigned and modernized infield to Richmond, opening this fall. The DC Solar FanGrounds will bring race fans closer than ever to NASCAR’s best with new Monster Energy NASCAR Cup Series garages and a fan viewing walkway providing full immersion into the sport. Fans will also be able to watch race cars complete their runs through inspection stations in the new infield.
In addition to the new garage walkways and inspection viewing areas, other new attractions include expansive Richmond infield social and engagement areas with concessions as part of the DC Solar FanGrounds. Gatorade Victory Lane will now be staged in closer view of the grandstands for fans to have a better experience celebrating with Richmond race winners. The location will provide new fan engagement opportunities for pre-race access, driver appearances, and entertainment programming.
An 80-person club experience with roof access will overlook the new Gatorade Victory Lane as part of the modernized infield. Two new garage suites with a view into the Monster Energy NASCAR Cup Series garages will provide an unprecedented experience in Richmond; similar to modern stadiums and arenas around the world. Media will be hosted in a new Media Center with broadcast booths, a conference room, and hospitality space.