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PRI Show Plans Dynamic Lineup of Educational Seminars

Attendees can find sessions to improve performance in the shop & at the track…

The 2024 PRI Show will offer an innovative education program designed to help motorsports professionals launch their businesses into 2025.

Set for Dec. 12-14 at the Indiana Convention Center in downtown Indianapolis, the PRI Show and its PRI Education program will feature 11 seminars focusing on emerging trends and the latest in racing technology.

Additionally, more than 30 seminars and workshops devoted to racetrack and race series operations and promotions will be located in the Track Operators, Promoters and Sanctioning Bodies (T.O.P.S.) HQ.

“It’s our goal to ensure that motorsports industry members remain at the cutting edge of new trends in the marketplace,” said Michael Good, PRI president. “Each session is designed to provide immediate takeaways that attendees can use to enhance their businesses and improve on-track performance.”

PRI Education sessions are divided into two tracks: Business and Technical. The Business Track will cover topics such as pricing policies, online advertising, sponsorship, social media and the future of motorsports.

Meanwhile, the Technical Track will equip attendees with knowledge on simulation, fastener clamp load effects and tuning techniques.

In addition to the PRI Education tracks, T.O.P.S. HQ will feature workshops, meetings and sessions driving best practices and collaboration for track operators, promoters and sanctioning bodies.

“PRI Education offers the opportunity for show attendees to invest in their professional education for free while already in Indianapolis,” said Jim Liaw, PRI general manager. “Nowhere else can participants gain such valuable insight and learn the technical and business know-how direct from industry veterans.”

All PRI Education sessions can be found online here. To view the T.O.P.S. schedule, click here.

The 2024 PRI Show will feature more than 1,000 exhibitors showcasing the latest products, services, machinery, simulation and testing technologies, and trailers for the racing industry in a single location. To register, click here.

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