PRI Announces New Marketing Coordinator

Ashton Robinson has joined Performance Racing Industry (PRI) as marketing coordinator, the trade show organizers have announced.

Robinson will support the day-to-day operations for the annual trade show, as well as its associated media, according to an announcement from PRI.

“My entire life revolves around motorsports and the automotive industry. I grew up around motorsports with my Dad, from dirt bikes to go-karting,” said Robinson, who is currently competing in this year’s Optima Batteries Ultimate Street Car competition. “I’m excited to start my new role and I’m blessed to be a part of the automotive industry.”