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Porsche Motorsport, Iron Dames Partner on Women’s Race Initiative

New project seeks to promote women in motorsports through increased opportunities…

“Porsche x Iron Dames – because every dream matters” is a slogan that represents the close collaboration between Porsche Motorsport and Iron Dames, a worldwide initiative to promote women in racing.

The partnership, which recently kicked off with the start of the Asian Le Mans Series in Sepang, Malaysia, will see four female drivers compete in four top series behind the wheel of a Porsche 911 GT3 R.

Porsche x Iron Dames drivers
The Porsche Iron Dames squad includes Célia Martin from France, left, Rahel Frey from Switzerland, Michelle Gatting from Denmark and Sarah Bovy from Belgium.

Michelle Gatting from Denmark, Rahel Frey from Switzerland, Sarah Bovy from Belgium and Célia Martin from France will race for the Iron Dames squad in the U.S., Asia and Europe, the organizations noted in a press release. The schedule also includes the 24 Hours of Le Mans as part of the FIA World Endurance Championship.

“Porsche stands for a culture of equal opportunities and diversity. Encouraging women to get involved in motorsport and then supporting them in open competition is something we value highly. In this context, we’ve seen that the Iron Dames project is well-structured and was very successful in recent years,” said Thomas Laudenbach, vice president, Porsche Motorsport. “Since our customer teams have already celebrated victories with the Iron Dames, we’re now taking the next logical step. We’re very confident that the collaboration in all series will reap excellent results and we can highlight our contribution to supporting female racing drivers with victories and podium finishes.”

In recent years, Porsche customer teams have enjoyed successful outings with the Iron Dames. In 2023, Gatting, Frey and Bovy celebrated a milestone behind the wheel of the Porsche 911 RSR at the WEC season finale in Bahrain, where they were the first female trio to clinch a class win in the World Endurance Championship.

Last season, the three racing drivers jointly won the LMGT3 class of the 4-hour race of the European Le Mans Series in Imola (Italy). Also, earlier this year, Spaniard Marta García completed a successful test in the Porsche 99X Electric of the TAG Heuer Porsche Formula E Team. The 24-year-old is part of the Iron Dames’ sponsorship program.

“It’s an honor to join forces with such a renowned brand as Porsche Motorsport, who share the same goal of leaving a lasting legacy in motorsport while driving forward progress. The Iron Dames Project has always been rooted in the power of dreams to overcome barriers,” said Deborah Mayer, founder of the Iron Dames Project. “Our journey is not just about competing at the highest level, but also about proving that the door to the racing world is open to everyone with passion and determination. From 2025, we aim to set new benchmarks together, to empower women in endurance racing, support upcoming female drivers, change perceptions and inspire the next generation.”

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