News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
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Yokohama Tire Named Official Partner of Tread Lightly!
Yokohama Tire is now an official partner of Tread Lightly!, the U.S-based nonprofit organization dedicated to promoting responsible outdoor recreation…
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PBS News Host to Moderate SEMA Show Panel on Alternative Fuels
Margaret Hoover, CNN contributor and host of PBS program Firing Line With Margaret Hoover, will moderate a discussion of automotive…
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ICON Vehicle Dynamics to Unveil GMC Canyon AT4 Build at SEMA Show
ICON Vehicle Dynamics will unveil a custom-built 2023 GMC Canyon AT4 at the upcoming 2023 SEMA Show, the company announced.…
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REDARC Joins AAM Group
Australia-based REDARC Electronics has joined the AAM Group as a supporting supplier partner, the organizations announced. REDARC offers a variety…
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Ferrari Introduces 296 Challenge Racecar
Developed for the Ferrari Challenge one-make series, the 296 Challenge borrows the 296 GTB’s V6 engine, modified to produce 690…
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VP Racing Grants License to Logo Brands for Tailgating Gear
VP Racing has signed a licensing agreement with Logo Brands, a manufacturer of officially licensed products, to develop a line…
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SEMA Announces Finalists for 2023 Industry Awards
SEMA has announced the finalists for its 2023 Industry Awards, which will be presented during the 2023 SEMA Show, the…
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16-Year-Old Builder Debuting 1976 Chevy C10 at SEMA Show
16-Year-Old Bailey McKeska will debut her 1976 Chevrolet C10 build at the 2023 SEMA Show next month with support from…
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Stellantis Cancels CES 2024 Appearance
Stellantis is canceling its planned appearance at CES 2024, the company announced, citing the ongoing United Auto Workers (UAW) strike.…
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Holley Restructures Brand Portfolio
Holley has restructured its brand and business portfolio into seven different market segments, the company announced. The realignment establishes dedicated…
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Austin Hatcher Foundation E-Racing Team Hits the Track
The E-Racing team is a component of the organization’s Industrial Arts Therapy program that helps children affected by pediatric cancer…
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The Wheel Group Names New CEO
The Wheel Group has appointed Dave Albert as its new CEO, the company announced. Current CEO David Williams will be shifting…
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Roadster Shop Merges With Aeromotive Group
The Aeromotive Group and Roadster Shop have merged and will operate under the Roadster Shop banner, the companies announced. “As…
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Avery Dennison Reveals SEMA Show Booth Demo Schedule
Avery Dennison has revealed its plans for the 2023 SEMA Show, including a schedule of product and installation demonstrations, the…
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Willy T. Ribbs to Appear at SEMA Show
Racecar driver Willy T. Ribbs will share his story of overcoming adversity during a special Fireside Chat with moderator Beth…