ORBA Launches New Website

The Off-Road Business Association (ORBA), a non-profit organization that serves businesses and professionals in the off-road and OHV industry, has launched a redesigned website under a new domain, the organization announced.

ORBA’s updated web presence——focuses on communicating ORBA’s mission, current and future projects, industry news and member business spotlights. The new website also features a donation portal that will allow public contribution to ORBA’s mission, the organization said.

ORBA provides professional trail advocacy for access to motorized recreation and exists to advance the off-road community by influencing policy and implementing change with congressional lobbying and the ability to work cohesively through partnerships, the organization said.

ORBA Members represent the full spectrum of the moto, UTV, 4×4 and overlanding world, including OE and aftermarket manufacturers, retail, wholesale and e-commerce businesses, install shops, local and national clubs, professional and grassroots racing organizations, trade shows and industry professional organizations, the group said.

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at

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