Motorlux Event Will Offer Curated Vehicle Displays & the Monterey Jet Center Auction

Motorlux is set to return on Wednesday, August 13, 2025, to kick off Monterey Car Week with car culture, luxury aviation and hospitality. The event will feature three Michelin-starred chefs, tastings from more than 40 of the region’s wines and curated car collections.

On opening night, there will be a fashion-show-inspired Broad Arrow Monterey Jet Center Auction, representing early access to one of the week’s premier collector car sales, stated event organizers in a press release.

Motorlux continues its tradition of immersive automotive exhibits, with curated food and drink pairings tailored to each. This year’s highlights include:

• From Stuttgart with Love: A tribute to Porsche in all its forms. This display will feature many models and generations from one of the most beloved names in performance and design.
• America’s Wild Horse – 60 Years of Ford Mustang: Celebrating the 60th anniversary of the Ford Mustang, this showcase honors the best examples from each generation.
• 200 MPH Club: A showcase of speed, featuring factory-built cars capable of reaching 200 mph or more, from the pioneering designs of the 1980s to the latest hypercars.
• The Mercedes Maestro – Icons Designed by the Late Bruno Sacco: Honoring the legacy of legendary Mercedes-Benz designer Sacco, featuring the best examples of his work.

“Welcoming Motorlux guests means constantly raising the bar on entertainment and hospitality,” said Logan Calkins, director of events at Hagerty. “We can’t wait to host thousands of luxury and automotive enthusiasts as they reunite with longtime friends and Monterey Car Week kicks off at Motorlux.”

Broad Arrow Monterey Jet Center Auction

Broad Arrow Auctions will once again join Motorlux for their flagship Monterey Jet Center Auction, August 13-14, featuring a roster of approximately 150 collector cars. Day one of the sale will take place on Wednesday, August 13, during the Motorlux festivities and will sell a selection of 40 lots.

Early featured highlights of the two-day sale are led by a remarkably preserved 1962 Shelby 260 Cobra, CSX 2003, one of the original Cobra prototypes that helped launch the Shelby legend. CSX 2003 is offered from 36 years of cherished private ownership and is estimated at $1.5-$2.0 million.

A low-mileage, two-owner 1991 Ferrari F40, estimated at $3.4-$3.7 million, is also set to star at the Monterey Jet Center auction, alongside a highly optioned 2018 Bugatti Chiron with a full black exposed carbon fiber exterior, estimated at $3.0-$3.5 million.

Motorlux Event Also Supports Foundations

Motorlux supports the CHP 11-99 Foundation, providing assistance to California Highway Patrol families in crisis. The event also benefits the Navy Postgraduate School Foundation, with members of the school’s car club volunteering at the event and assisting with the Broad Arrow Auction.

For other events at Monterey Car Week, check out the debut of The Paddock Monterey.