Monterey Car Week Ready to Kick Off 10 Days of Automotive Celebrations
Monterey County expects more than 100,000 visitors to participate in a full spectrum of car culture that will feature more than 35 events…

Monterey Car Week returns to California’s Central Coast, Aug. 8-17, 2025, with more than 35 car-centric events across the county. Here’s a list of new and noteworthy events at this year’s show:
- Woodies in the Woods debuts at Asilomar Conference Grounds, celebrating classic wood-paneled wagons.
- The Paddock Monterey joins the lineup with a 50-car RADwood showcase of ’80s and ’90s automotive lifestyle, celebrating the 25th anniversary of the Saleen S7.
- Rolex Monterey Motorsports Reunion celebrates the 75th Anniversary of Formula One and the debut of NASCAR legends racing in their original IROC cars for the first time at WeatherTech Raceway Laguna Seca.
- Pebble Beach Concours d’Elegance makes history once again as it presents all eight generations of the Rolls Royce Phantom together for the first time in North America. Phantoms I through VI will grace the 18th fairway, while Phantoms VII and VIII take center stage at Concours Village.
- Exotics on Broadway broadens with a five-block enclosed hypercar and vendor village, featuring 40+ exclusive hypercars and VIP lounge.
- Prancing Ponies Women’s Car Show, an event dedicated to creating opportunities for low-income women, expands its pawprint with adoptable pets on-site at its Carmel-by-the-Sea soiree.
Visitors can also enjoy more than 20 free events countywide, from quirky fun at Concours d’Lemons to parading classics at Pebble Beach Tour d’Elegance and Pacific Grove Rotary Concours Auto Rally, event organizers stated in a press release.
Monterey Car Week Raises Money for Charity & the Community
“Monterey Car Week is more than just horsepower and heritage; it’s a catalyst for economic vitality and community prosperity,” said Rob O’Keefe, president and CEO of See Monterey. “The event is an engine in the local tourism economy and delivers an unmatched global spotlight on our destination.”
Each year, the celebration draws more than 100,000 visitors to Monterey County, and last year’s auctions broke multiple world records across various models, including the Ferrari F50 going for $5.5 million at the RM Sotheby’s auction. In addition, more than 100 local charities benefit from event proceeds, including youth programs, education funds and community foundations throughout Monterey County.
“These events generate income for our community and substantial donations for local charities,” said Sandra Button, chairman of the Pebble Beach Concours d’Elegance. “I’m proud to note that the Pebble Beach Concours raised a record $3.1 million for charity this past year, and we’re on track to match or surpass that in 2025, bringing our total charitable contributions to over $45 million.”