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K&N to Sponsor SCORE Baja 1000

K&N to Sponsor SCORE Baja 1000 | THE SHOPK&N Engineering has formed a new partnership with SCORE International to sponsor the final two races of the 2023 SCORE World Desert Championship, the company announced.

The company served as the title sponsor for the recently completed K&N SCORE Baja 400, held Sept. 13-17. In addition to being the title sponsor of the race, multiple K&N equipped vehicles competed, including the overall race winner Bryce Menzies as well as Christopher Polvoorde doing double duty in both his 2WD spec truck and 4WD trophy truck.

Additionally, K&N will serve as the presenting sponsor of the upcoming SCORE Baja 1000, scheduled for Nov. 13-18.

“We are proud to rejoin the SCORE family, get back to our off-road racing roots, and bring these two powerhouse brands together,” said Craig Scanlon, K&N Engineering CEO. “For K&N, this is more than just a sponsorship of SCORE, but a commitment of support to the entire off-road community of racers, fans, and enthusiasts.”

“K&N Engineering is a pillar in the foundation of off-road performance products, and SCORE is honored to have this legendary company become part of our fabulous family of sponsor partners,” said Jim Ryan, SCORE’s vice president of Marketing and Sales. “K&N is a global leader in the industry and its presence and product lines will escalate SCORE’s reach and impact even further, especially with its unparalleled marketing presence.”

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

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