Key Partnerships & Events Drive the 2024 PRI Show

Each year, the Performance Racing Industry (PRI) Show draws thousands of industry leaders, professionals and enthusiasts from around the world, focused on recent innovations, education and networking in the motorsports market.

Along with the typical trade show happenings, the event also attracts various partners and organizations that host meetings, seminars and special events in the days leading up to and during the show.

“The PRI Show is unique in its ability to bring together not only industry professionals but also key organizations that shape the future of motorsports,” said Mike Good, PRI president. “Our partnerships are integral to fostering collaboration and advancing the industry. By aligning with these influential events, we’re able to address the needs and challenges of the motorsports community, creating a stronger, more connected industry for all.”

Among this year’s planned events is Women With Drive – Driven by Mobil 1 (WWDIV), a gathering promoting female professionals in motorsports. Through keynote speakers, panels and discussions with global industry leaders, WWDIV “provides a vital platform for empowering women to lead and succeed in all areas of the motorsports industry,” the group stated in a press release.

The Race Track Business Conference (RTBC) brings together track operators, promoters and motorsports business professionals to discuss the latest trends, challenges and solutions within the venue management sector.

“It’s important for our attendees to have the opportunity for networking, collaboration and learning,” said Tim Frost, publisher of the National Speedway Directory, host of the RTBC. “Having a business-related conference in conjunction with a trade show experience like the PRI Show exponentially increases the value of attendance.”

The AERA/Engine Performance Industry Conference (EPIC) is a key event for builders, machinists and engineers to explore cutting-edge engine technology, featuring hands-on demonstrations and expert-led discussions.

And the International Council of Motorsports Sciences (ICMS) convenes its annual congress during PRI Show week, gathering medical professionals, track safety experts and industry representatives to discuss advancements in motorsports safety and injury prevention.

Set for Dec. 12-14 in Indianapolis, the PRI Show attracts attendees from all 50 states and around the world, including professional race teams, retail shops, warehouse distributors, engine builders, fabricators, dealers, installers, jobbers and media.

Register and learn more here.