Ken Block’s ‘Hoonitruck’ to be Sold at Barrett-Jackson Auction

Collector car auction company Barrett-Jackson is selling a 1977 Ford F-150 custom truck known as “Hoonitruck” (Lot #1365) with No Reserve during the Scottsdale Auction, Jan. 18-26, 2025, at WestWorld of Scottsdale.

Designed and built by the late professional rally driver Ken Block with the Hoonigan Racing Division, the all-wheel drive racer premiered in the Gymkhana drift video series.

Watch Barrett-Jackson’s “Quick Look” video here.

“The genius and talent of Ken Block was taken far too early from all of us,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “Ken took me for a wild ride in one of his all-wheel drive vehicles in Scottsdale a few years ago before we auctioned it for charity. It is one of my all-time favorite auction moments. The ‘Hoonitruck’ celebrates Ken’s unrivaled spirit throughout his career as a world-class rally driver and professional drifter. I’m excited that we have the chance to offer this incredible custom truck in January in celebration of Ken’s lasting impact on the motorsports community. This custom truck has a truly remarkable legacy and would be an honored addition to any collection.”

“Hoonitruck” was built by Block and the Hoonigan team in collaboration with Detroit Speed. It took two years to build from idea to reality for the viral Gymkhana drift video series.

Powered by a 914-hp twin-turbo 3.5L EcoBoost V-6 engine that puts power to the ground through a custom all-wheel drive system, it includes a bespoke, 3D-printed intake manifold designed by Ford Performance, visible through the hood and flanked by two turbochargers.

“Ken was a dedicated family man as well as a top-notch competitor,” said Steve Davis, president of Barrett-Jackson. “He came from a ‘Ford family’ and learned to drive in his father’s 1977 Ford F-150, even doing his first burnout in it. That inspired Ken to use the same model and year F-150 to build ‘Hoonitruck.’ This truck represents every aspect of Ken’s life, from his family focus to his driving skills and ability to build amazing vehicles.”

Sitting low and wide, “Hoonitruck” rolls on custom wheels that feature real beadlocks, all wrapped in Toyo tires. The cabin works like a race car and features a Bosch Motorsports system with trailer hitch, brake controller, boost control and screen with Ford Sync.

“Hoonitruck” was featured in Gymkhana’s TEN film by Hoonigan Media, where Block piloted the truck along a part of Route 66 in Shamrock, Texas. It also starred in Climbkhana TWO as part of Block’s climb up China’s 5,000-foot-high Tianmen Mountain highway.

Those interested can register to bid here.