ICON 4X4 Launches New ‘Derelict’ Design 1970 Chevrolet C20
The company pushes the boundaries of custom vehicle design with the first-of-its-kind 1970 Chevrolet C20…
Restomod company, ICON 4×4, announced the debut of its latest creation: the Derelict 1970 Chevrolet C20. This one-of-a-kind vehicle fuses vintage charm with cutting-edge modernity, and according to company officials in a press release, it offers a bold new direction for restomods.
ICON says this build was inspired by a quote from the Chinese philosopher, Confucius, who simply stated, “You must study the past to predict the future.” The company took that philosophy to heart by reimagining the timeless design of the 1970 Chevrolet C20 and building it atop a brand-new Chevrolet Silverado 4×4. The result bridges two entirely different eras of automotive design, noted the release.
“The biggest challenge was preserving the soul of the 1970s while ensuring today’s modern, reliable technology still works flawlessly,” comments ICON 4×4 founder & CEO, Jonathan Ward. “Thanks to our incredible team, we were able to maintain full OEM functionality of the Silverado’s CAN bus systems—a massive engineering accomplishment that allows this build to be serviced just like a new truck.”
The Derelict 1970 Chevrolet C20 Has Authentic Looks With Modern Engineering
Chevrolet C20 pickups in the 1970s were renowned for rugged durability paired with stylish design. When viewed from the outside, ICON’s Derelict C20 appears to be an authentic throwback with period-correct styling. However, stepping inside the vintage shell reveals modern refinement. A custom dash integrates the full functionality of the Silverado’s digital infrastructure that blends into the vintage aesthetic of the 1970s-era truck. The split bucket seats, upholstered in Connolly leather and wool plaid, speak to a tactile heritage while providing modern-day comfort.
The Derelict C20 supports a wide range of modern aftermarket accessories and performance upgrades that make it suitable for today’s driving conditions. Every modern amenity one can expect from a 2025 Silverado is available within ICON’s new Derelict truck. ICON’s design and engineering work also improved any maintenance needs for the vehicle, as customers can simply plug in a scanner or scan the barcode, just like any modern Silverado. ICON says the goal of this setup is to provide the best of both worlds, offering the style and iconic design made famous from years long past with the finest modern components available to provide a reliable, long-lasting driving experience.
“This unique approach to vehicle design allows drivers to hit the highway or trail in complete stealth, cloaked in heritage but powered by the best of today’s technology. Simply put, it’s a classic look with 21st-century practicality,” continues Ward. “It’s vintage, redefined—American history reengineered for the future.”
The company says the Derelict 1970 Chevrolet C20 is just the beginning of this new era of customized classics from the ICON 4×4 brand, as the next rendition of this new series of vehicles, a 1968 C10 Short Bed, is already in development.
