How to Make the Most of Industry Events

Industry events are a great place to build awareness for your business, attract new clients and drive business growth. But how do you make the most out of the many aftermarket events that populate the industry calendar?

In a recent blog post, Motorhead Digital, a digital marketing firm specializing in the restoration, performance and restyling markets, offered up a few tips for maximizing your time at trade shows, seminars, conferences, car shows and more.

As an auto restoration, performance or race shop, you must choose the events that best benefit your business. You can’t attend all of them—that would be nearly impossible—but you can figure out which ones will help you the most.

Once you’ve decided what events you want to attend, it’s time to figure out how to get the best results out of the day or weekend.

Click here to read the full blog post from Motorhead Digital.

Barry Alt

Barry Alt and the Motorhead Digital team are digital marketing experts with over 25 years of experience who are focused on supporting automotive aftermarket restoration, performance, race, and restyling shops. Their signature Marketing Maximizer™, Location Maximizer™, and Site Maximizer™ programs will supercharge your digital marketing including website design, social media, SEO search engine rank, content marketing, and your entire online presence so you attract better leads who want to spend more money with you. You can reach him at (585) 766-9785,, or online at

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