Hankook Tire Partners with Analytics Platform Provider

Hankook Tire is partnering with analytics platform Tableau Software, the tire manufacturer announced. Through this partnership, Hankook will be provided with advanced data analytics and a new user interface platform.

Hankook is pursuing a digitalization of its office through Tableau’s data-driven analytics platform, the company said. The platform is equipped with functions such as the Tableau Prep (intuitive data handling through drag-and- drop) and the calculated field function, which helps user to process the data into a more usable form.

Hankook has been developing the Virtual Compound Design (VCD) system, a predictive model for tire compound properties using artificial intelligence (AI), as well as the Automatic Inspection Process based on AI and digital sensor.

“Through the partnership with Tableau Software, Hankook is redefining the way we work by bringing a whole new level of efficiency to data analysis and reporting,” says Sooil Lee, president of Hankook Tire America Corp. “We are one step closer to securing a leading position in digital transformation. We will continue innovative changes to be fully ready for what future beholds.”