Fresh Faces Lead Omix-ADA Sales Force Forward

Mike TimmonsOmix-ADA has made a handful of promotions and appointments to its U.S. sales team. These changes, according to the company, were made in a direct effort to increase the company’s overall strength in the marketplace.

Truck Hero Inc. agreed to acquire Omix-ADA in October.


Mike Timmons is at the forefront of sales team changes as Omix-ADA’s new vice president of sales. Timmons had formally been with Truck Hero since 2011, most recently serving as the vice president of sales for BedRug.

“Mike possesses a vast amount of market experience as well as a fresh energetic approach to the challenges faced by the automotive aftermarket community,” Omix-ADA stated in a news release.


Ryan Jackson was appointed as director of product management after serving as Omix-ADA/Rugged Ridge director of sales since 2012. His experience at the company has “provided him valuable insights into gauging brand presence and a clear perspective into a strategy-based program for product development,” according to the news release.

Johnson & Weaver

Additionally, Pat Johnson was appointed as national sales manager for the U.S. and Western Canada, while Ray Weaver was designated as the National sales manager for major accounts. Johnson and Weaver have extensive prior experience as domestic sales representatives with Omix-ADA, according to the company.

Weaver will continue to manage the Northeast and Eastern Canadian territories in his new position.

Regional Managers

Omix-ADA also named three new regional sales managers, including:

  • Zach English, Southeast region
  • Spencer Slade, Central region
  • Fred Gatti, Western region

English spent the last five years as a sales rep for Omix-ADA/Rugged Ridge.

Slade joins the Omix-ADA team from Truck Hero’s sister company, Extang, where he served as a sales manager in Texas. Gatti also comes from Extang, where he spent the last four years mostly serving as western regional sales manager in Southern California.

Logan and Burger

Also reporting to the national sales managers are Dave Logan and Sean Burger, who have accepted new positions as territory sales representatives. Logan and Burger will share their Omix-ADA/Rugged Ridge product knowledge with retailers and distribution centers across the country and Western Canada.

For more information on Omix-ADA or any of its family of brands, visit or call 770-614-6101.

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