Covercraft Hopes to Hook Outdoors Audience Online

Truck used in Jim Crowley's Hook and Hunt TV online video seriesCovercraft Industries has entered into an agreement with Jim Crowley, host of the Hook and Hunt TV online video series.

Crowley’s shows focus on teaching hunting and fishing fundamentals. Covercraft products are featured in his shows and seminars, according to the company.

“I’m thrilled to partner with Covercraft and showcase their incredible quality, product selection and customer satisfaction. As the host of Hook & Hunt TV, I travel over 25,000 a year and my truck is my office,” Crowley said.

Covercraft will feature Crowley’s instructional content and product videos in communications with consumers and at

“Having an expert like Jim provide us with educational content to share with our fishing and hunting enthusiast customers further enhances our growing presence in the outdoor market,” said Jeff Jegelewicz, director of marketing at Covercraft.

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