Barber Vintage Motorsports Museum Names New Executive Director

Executive Director Brian CaseThe Barber Vintage Motorsports Museum has named Brian Case as its new executive director, the Birmingham-based nonprofit announced.

Case joined Barber Companies in 2019 and established the Barber Advanced Design Center in 2021. Case served as the Barber Advanced Design Center’s director until his appointment to executive director of the Barber Vintage Motorsports Museum this June.

Before joining Barber, Case co-founded Motus Motorcycles in 2008 and served as design director and managing board member until 2018. Motus Motorcycles produced the MST and MSTR sport-touring motorcycles.

“Having designed motorcycles myself, the collection at Barber has been a great source of inspiration over the last 18 years. George Barber’s vision, and the museum’s mission, resonate with my lifelong passion for motorsports. This is why I am so honored to lead the team at Barber and expand its reach for future generations,” says Case.

“I’m excited to welcome Brian as executive director of this important collection. I’m particularly pleased with his work in the Barber Advanced Design Center. His creativity, drive and passion for motorsports make him the perfect person to bring the team together and lead us into the future,” says Founder George Barber.

The Barber Advanced Design Center is a high-tech workspace for industrial design exploration that includes laser scanning and 3D printing machines, a multimedia hub allowing designers worldwide to collaborate, and more.

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at

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