Avery Dennison Portfolio Adds Gloss Pastel Colors

Avery Dennison is aiming for a ‘retro’ look with its new soft pastel tones included with its Supreme Wrapping Film portfolio. The new Tough Pastel series of colors includes Cloudy Blue, Smoky Blue, Sea-Breeze Blue and Light Pistachio.

The new colors are suitable for all vehicle wrap applications, but they were inspired by the look of classic muscle cars.

The Supreme Wrapping Film portfolio includes more than 100 colors and finishes.