AASA Technology Conference Reveals Presentation Lineup

AASA Technology Conference Reveals Presentation Lineup | THE SHOPThe 2022 AASA Technology Conference, presented by the AASA Technology Council (ATC) and AASA Mobility Technology Council (MTC), has released details regarding its presentation schedule, event organizers announced.

O’Reilly Auto Parts, Bridgestone Retail Operations and Advance Auto Parts will headline the line-up sessions, panels, networking opportunities and round-table discussions on both vehicle and business technology, the organization said.

Presentations include:

  • Tom Bradley, product management, O’Reilly Auto Parts, will explain how increasing connectivity, safety systems, and electrification are impacting the future and how O’Reilly plans to support repair facilities and position the appropriate products and product categories for vehicles of tomorrow.
  • Sri Donthi, executive vice president and chief technology officer (CTO), Advance Auto Parts, will describe how AAP is accelerating its use of technology to drive more business through more efficient supply chain operations and business processes.
  • Mark Ferner, senior manager, technical support, Bridgestone Retail Operations, will cover how the national service chain is preparing counter people, shops, technicians and service advisors to be ready for tomorrow’s connected, automated and electrified vehicles.

The 2022 AASA Technology Conference will be held at the beachfront Wyndham Grand Clearwater Beach Sept. 25-28.

Click here for more information.

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at

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