The AAPEX It’s What’s Inside print advertising campaign recently won an award in the Art of the Show Competition by the International Association of Exhibitions and Events (IAEE).
The AAPEX print campaign was selected for its creative use of several essential marketing elements needed to promote exhibitions and events, according to the group. It was designed and executed for AAPEX by mdg, a marketing-driven agency with a 40-year track record of creating campaigns that deliver results.
The Art of the Show Competition recognizes excellence in promotional materials for the exhibitions and events industry in 15 categories of competition spanning three show sizes. An independent panel of judges who specialize in marketing, communications and graphic design judged the entries.
The winning entries will be recognized at Expo! Expo!, IAEE’s annual meeting & exhibition set for Dec. 11-13 in New Orleans.