4 Wheel Parts hosted three store grand openings in three different cities across the nation on Saturday, Feb. 17. The new stores opened in Beaumont, Texas; Carlisle, Pennsylvania; and South Elgin, Illinois.
Each grand opening celebration featured exclusive discounts, installation specials along with multiple promotions and giveaways. Numerous manufacturers were also on hand, including Pro Comp, Rubicon Express, Poison Spyder, G2 Axle and Gear, Fuel Wheels, MHT Wheels, Toyo Tires, Polaris, ARB and Rigid Industries.
4 Wheel Parts gift cards, prizes from Smittybilt, Traxxas, and Hi-Lift were also given away, along with $1,000 4 Wheel Parts shopping sprees.
The new 4 Wheel Parts store in Beaumont is located at 4075 Old Dowlen Road.
“We know that there’s a lot of competition to earn Jeep and Truck enthusiasts’ business here in Texas,” said Craig Reintenour, store manager. “Having come from our Houston location, I have experienced firsthand how our interactive showrooms allow our customers to see, feel and touch many of our most popular products sets us apart from the competition. People have walked into this new store in Beaumont and are in awe of the selection and how everything is presented. This truly is an off-roader’s paradise.”
South Coast Jeeps, the Texas Off-Road Organization and the Toyota Beach Club attended the grand opening celebration.
“Being new to Beaumont,” Reintenour said, “I am so appreciative of how much we have been embraced by the off-road community and the community here in general.”
The new 4 Wheel Parts store in Carlisle is located at 5 Logistics Drive.
The location, adjacent to 4 Wheel Parts Northeast distribution center, is the first of a number of stores projected to open in the region to be supported by the 205,000-square-foot warehouse and distribution facility.
“From the opening of our distribution center to now launching this brand new retail location alongside it, we are excited to be a part of the community here in Carlisle,” said Douglas White, store manager. “Beginning with the very first announcement that we were coming to town, we have received a tremendous amount of enthusiasm from the Jeep and truck enthusiasts in the region and the community in general. We are pleased to bring a state of the art, singular solution that provides everything from tires and wheels to lift kits, suspension and accessories to Carlisle.”
Representatives from the Rausch Creek and Anthracite Off-Road Parks also attended the grand opening.
“Customers have learned about us through our mail order and e-commerce divisions and now they have the opportunity to shop here in our store or online and pick up their purchases or have them installed here allowing them to take advantage of our expert service,” White said. “There’s been a great deal of anticipation leading up to our Grand Opening, so now it’s time to officially open the doors and show everyone in Carlisle what 4 Wheel Parts is all about.”
The new South Elgin store is located at 474 Redington Drive. South Elgin will be the first of two 4 Wheel Parts retail stores to open in the Chicago area with the second, in Naperville, projected to open in mid-March.
“As part of our migration into the Midwest, we’re proud to say that 4 Wheel Parts is here in South Elgin,” said Mike Schultheis, store manager. “We have been working hard to transform this store into a premier off- road retail shopping experience and it’s time we officially open the doors and welcome the community inside.”
“Our brand new Distribution Center in Carlisle, Pennsylvania now allows us to provide expedited delivery of thousands of products from hundreds of vendors whether customers choose to shop online or come into the store and take advantage of our installation services,” Schultheis said. “From what we have experienced through our national catalog and e-commerce sales from this area, there is a huge truck and Jeep enthusiast community here that is going to have a great time shopping in our brand new showroom.”