Forgeline Wheel Selected for Ford Shelby FP350S Race Car

Forgeline Motorsports has been selected as the optional 18-inch wheel supplier for the Ford Shelby FP350S race car. The company is supplying its GS1R 18×11-inch racing wheel as an option for the race-ready Mustang from Ford Performance. The Foregeline wheel is made from one-piece forging of 6061-T6 aluminum, ensuring it’s lightweight and highly durable with… Continue reading Forgeline Wheel Selected for Ford Shelby FP350S Race Car

Should Shops Invest in Marketing or Infrastructure?

Sure, infrastructure and marketing are both critical to a shop’s success. But how should a shop prioritize those investments, given the choice? Two shop principals dig into the debate for this episode of Shop vs. Shop. — MEET THE PRINCIPALS Josh Poulson is the principal of Auto Additions in Columbus, Ohio, which was named Restyler of the… Continue reading Should Shops Invest in Marketing or Infrastructure?

VIDEO: ‘Death Race: Beyond Anarchy’ Trailer

Latest franchise installment coming to Blu-ray, DVD & On Demand in October…

VIDEO: European Debut for the Ranger Raptor

Take an off-road ride in Ford’s fast new thoroughbred desert racer…

Electrify America EV Ad Spot

A group that plans to heavily promote electric vehicles over the summer is kicking off its television ad campaign with a spot featuring two classic cartoon theme songs-” The Flintstones & The Jetsons. Electrify America’s national advertising effort is part of a $45 million education and public awareness initiative to advance zero-emissions vehicle adoption.

VIDEO: Papadakis Racing’s Corolla Hatchback Build

Watch as the team transforms a stock, front-wheel drive 2019 Corolla hatchback into a Formula Drift machine…

VIDEO: Danny Thompson Sets Fastest Piston-Driven Run

Thompson topped out at 450.9 mph driving a car built by his father, Mickey Thompson, in 1968…

VIDEO: Future of Driving Technology Tested on Mountain Corridor

The Colorado Department of Transportation (CDOT) and Panasonic Corp. of North America are building on a pilot program to begin real-world deployment of the most advanced vehicle-to-everything (V2X) environment in the country…

VIDEO: Lift Safety Tips

Automotive Lift Institute (ALI) has launched a four-part video series featuring celebrity car builder/TV host Lou Santiago…

Shop vs. Shop: Are Loaner Car Programs Worth It?

Having a loaner car program is a great opportunity to expose customers to more aftermarket products. But is the risk worth the reward? Two shop principals duke it out in THE SHOP magazine’s newest show SHOP vs. SHOP. Click play above to watch. — MEET THE PRINCIPALS Josh Poulson is the principal of Auto Additions in Columbus, Ohio,… Continue reading Shop vs. Shop: Are Loaner Car Programs Worth It?

High School Auto Program Collaborates with Aftermarket on Award-Winning Vehicles

Students enrolled at Morse High School’s Auto Body Program in San Diego were able to lend a helping hand on award-winning project vehicles featured at the 2017 SEMA Show…

Bonded Trim-Seal vs. Co-Extruded Trim-Seal

Which Trim-Seal is right for you? Which will improve or enhance your project? Learn the key similarities and differences between Trim-Lok’s Trim-Seal lines.

Butyl Adhesive and Hot Melt Adhesive

Trim-Lok offers the widest variety of Trim Seals and Edge Trim products on the market today. Most of these products are now available with pre-applied out-of-the box Butyl adhesive sealant or Hot Melt adhesive. Both provide an additional protection to your Trim Seals and Edge Trim selection.