Should Shops Invest in Marketing or Infrastructure?

Sure, infrastructure and marketing are both critical to a shop’s success. But how should a shop prioritize those investments, given the choice? Two shop principals dig into the debate for this episode of Shop vs. Shop. — MEET THE PRINCIPALS Josh Poulson is the principal of Auto Additions in Columbus, Ohio, which was named Restyler of the… Continue reading Should Shops Invest in Marketing or Infrastructure?

Electrify America EV Ad Spot

A group that plans to heavily promote electric vehicles over the summer is kicking off its television ad campaign with a spot featuring two classic cartoon theme songs-” The Flintstones & The Jetsons. Electrify America’s national advertising effort is part of a $45 million education and public awareness initiative to advance zero-emissions vehicle adoption.

VIDEO: Lift Safety Tips

Automotive Lift Institute (ALI) has launched a four-part video series featuring celebrity car builder/TV host Lou Santiago…

Shop vs. Shop: Are Loaner Car Programs Worth It?

Having a loaner car program is a great opportunity to expose customers to more aftermarket products. But is the risk worth the reward? Two shop principals duke it out in THE SHOP magazine’s newest show SHOP vs. SHOP. Click play above to watch. — MEET THE PRINCIPALS Josh Poulson is the principal of Auto Additions in Columbus, Ohio,… Continue reading Shop vs. Shop: Are Loaner Car Programs Worth It?

Butyl Adhesive and Hot Melt Adhesive

Trim-Lok offers the widest variety of Trim Seals and Edge Trim products on the market today. Most of these products are now available with pre-applied out-of-the box Butyl adhesive sealant or Hot Melt adhesive. Both provide an additional protection to your Trim Seals and Edge Trim selection.