Nissan Debuts Project Rugged Rogue

Nissan has introduced a new concept vehicle, the Project Rugged Rogue.

The overlanding rig reimagines the crossover SUV for family adventures, Nissan designers said, with a focus on off-road travel and camping. Building on the recently refreshed 2024 Rogue, the concept features prototype NISMO Off Road components that make it better suited for off-road tripes, the automaker said.

See the full list of accessories and upgrades below:


  • Custom NISMO Off Road 3-inch lift kit

Wheels and Tire

  • Prototype NISMO Off Road wheels
  • 18-inch x 8.5-inch with 5X114.3 bolt pattern for Rogue, Pathfinder, and similar applications
  • Bronze and Black finish shown
  • 275/65/18 Yokohama GEOLANDAR M/T G003 tires
  • NISMO forged open ended lug nuts


  • NISMO Off Road custom dual-exit center exhaust tips featuring laser-etched NISMO logos


  • Custom NISMO Off Road full exterior topographical wrap
  • Custom carbon fiber extended width fender flares
  • Custom carbon fiber add-on rear spoiler
  • Prototype NISMO Off Road roof rack with NISMO Off Road 6-inch round driving lights
  • Prototype NISMO Off Road 180-degree rooftop canopy
  • Prototype NISMO Off Road canopy mounts
  • Prototype NISMO Off Road front bumper guard with NISMO Off Road 6-inch round driving lights
  • Custom NISMO Off Road rock rails for increased body protection
  • NISMO Off Road 4-inch round driving lights
  • NISMO carbon fiber b-pillar cover trim
  • NISMO carbon fiber rear hatch trim
  • NISMO carbon fiber rear winglet trim
  • NISMO carbon antenna trim
  • Nissan side window deflectors
  • Nissan black rear bumper protector
  • Yakima JayLow kayak carrier and kayak
  • Yakima Highroad premium rooftop upright bike mount and mountain bike


  • Prototype NISMO Off Road high-performance neoprene front and rear seat covers
  • Custom NISMO Off Road spare tire carrier
  • NISMO carbon interior lower door trim
  • Nissan retractable pet divider
  • Nissan all season floor mats

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

Related Articles

Back to top button