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Keystone Automotive Operations Celebrates 50th Anniversary at 2022 BIG Show

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  • speaker standing on stage at podium
  • group of people talking on auto show floor
  • group participating in speaker panel
  • people walking through trade show floor
  • group of people talking on auto show floor
  • group of people looking at a computer at a trade show
  • vintage top fuel drag racer on display
  • people walking through trade show floor
  • keystone automotive building
  • top fuel dragster at the race track
  • speaker on stage
  • speaker standing on stage at podium
  • group of people talking on auto show floor
  • group participating in speaker panel
  • people walking through trade show floor
  • group of people talking on auto show floor
  • group of people looking at a computer at a trade show
  • vintage top fuel drag racer on display
  • people walking through trade show floor
  • keystone automotive building
  • top fuel dragster at the race track

Keystone Automotive Operations, distributor and marketer of aftermarket products and services, celebrated its 50th anniversary at the 2022 Keystone Automotive Operations BIG Show sponsored by Weather Guard, March 25–26.

The 50-year Legacy Celebration presentation at the Gaylord Texan Resort and Convention Center ballroom was the first activity on a schedule that included exhibitor displays, more than 100 show vehicles and product education, along with show-only sales and promotions.

“What a show,” said Keystone Automotive Operations Vice President of Sales, Fred Petrivelli. “With more customers in attendance than we’ve seen in the past few years, and the show floor overflowing with the industry’s leading suppliers, the energy and enthusiasm throughout the event was incredible.  We saw record sales, but most importantly, we have been extremely grateful to receive so much positive feedback from everyone who had a fantastic time with us in Texas.”

The two-day annual customer event honored company founder, Joe Amato, alongside associates, customers, industry suppliers, manufacturers and organizations that have contributed to its success for the last five decades, the company said.

“With a history spanning fifty years, there have been a tremendous number of people that have been a part of Keystone’s legacy,” said Keystone Automotive Operations President, Bill Rogers. “Beginning with our foundation of associates who have been with us thirty years or more, and then extending to customers and suppliers who we’ve had partnerships for decades, this event provided us with a wonderful opportunity to recognize them for their important contributions to the success of our business.”

Sharing the Legacy Celebration stage with those who contributed throughout Keystone’s infancy and growth, Amato, introduced by Keystone Automotive Vice President of Category Management, Larry Montante, discussed the company’s early days, along with his thoughts on developing the business as he was pursuing a drag racing career.

“His is a true American success story,” said Montante, who was also honored for his extensive tenure with the company. “It was an honor to bring him to the BIG Show to see what his legacy with our business has become. Whether with Keystone, in racing, or in his current involvement in real estate, Joe Amato has the Midas touch and has found success at every juncture along the way. He has had such a significant influence on this industry, it was special for us all to have this time to share with him at the show.”

Events at the show included a Friday night concert presented by Weather Guard, and a Saturday evening reception, in addition to 50th Anniversary activities. Special displays included Amato’s championship-winning NHRA dragster, as well as a collection of memorabilia from his personal collection, alongside a variety of items representing the history of Keystone Automotive Operations.

“Beginning with Joe Amato, there’s something very special about this company, its history and the people that have made it the success it is,” added Rogers. “This BIG Show, while spending some time with our customers and suppliers at a wonderful facility, gave us the unique opportunity to look back at how we got to where we are and honor some of those who have impacted the business over the years. An occasion like this doesn’t come around very often and it was our privilege to share it with everyone at The BIG Show.”

For those unable to attend the 2022 BIG Show, Keystone is currently hosting a virtual BIG Show through April 8.

A.J. Hecht

A.J. Hecht is the digital content editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at [email protected]

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