Jeep Introduces Wrangler High Tide to Commemorate 2023 Jeep Beach Week

Jeep is commemorating 2023 Jeep Beach week with the new Wrangler High Tide and Wrangler Jeep Beach special-edition models, both of which return for the 2023 model year. The Jeep Beach model commemorates the 20th anniversary of Jeep Beach in Daytona Beach, Florida.

“Jeep Beach week in Daytona Beach, Florida, is one of the biggest Jeep vehicle events in America, bringing in more than 200,000 Jeep fans and 20,000 Jeep SUVs in 2022 alone,” said Jim Morrison, senior vice president and head of Jeep brand – North America. “With the Wrangler High Tide and 20th anniversary Jeep Beach special editions, we get to celebrate our customers’ passion for beach-ready vehicles during this weeklong event.”

Five hundred units of the Wrangler High Tide will be built as exclusive Jeep Beach models, featuring special Jeep Beach decals, swing gate plaque, shifter medallion and embroidered leather seats, as well as standard body-color fenders.

The 2023 Jeep Wrangler High Tide, based on the Sport S model and powered by the 3.6-liter Pentastar V-6 and eight-speed automatic transmission, features a full list of special-edition equipment:

  • Xtreme Recon Package
    • 35-inch BF Goodrich T/A KO2 tires
    • 17-by-8-inch beadlock-capable wheels
    • 56 rear axle ratio
    • 5-inch factory suspension lift with uniquely tuned shocks
    • Hinge-gate reinforcement by Mopar
    • Jack spacer by Mopar
    • Tire relocation kit by Mopar
    • Wheel flare extensions
  • Body-color hardtop
  • Sunrider Fliptop
  • LED headlamps and fog lamps
  • Rock rails
  • Sand/slush mats
  • High Tide hood decals

The 500 High Tide vehicles built as exclusive Jeep Beach models, will feature the following special equipment:

  • Jeep Beach hood decals
  • Mopar Katzkin leather seats embroidered with Jeep Beach
  • Body-color fenders
  • Jeep Beach 20th Anniversary shifter medallion
  • Jeep Beach swing gate plaque

Both the 2023 Jeep Wrangler High Tide and Jeep Beach models will be available in six exterior colors, including Hydro Blue, High Velocity, Black, Bright White, Punk’n and Sting Gray.

A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

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