Dodge Adds New Customization Options with Jailbreak Models
Dodge brand is adding additional personalization options with new Jailbreak models for 2022 Dodge Charger and Challenger SRT Hellcat Redeye Widebodies, the automaker announced. The Jailbreak models unlock color-combination ordering restrictions and add new factory-custom options.
Jailbreak models are the next step in Dodge’s two-year Never Lift campaign, which will launch a variety of new Dodge models and initiatives.
“Roughly half of all Dodge customers modify their vehicles,” said Tim Kuniskis, Dodge Brand chief executive officer – Stellantis. “For those looking for increased performance, we will launch Direct Connection next month. But for those looking for a unique appearance, we are going to let customers run free through the styling archives. We’re taking most of the parts and pieces we’ve used over the years, adding a few new ones and letting customers build their own ‘One of One.’ So, if you’re dreaming about owning a Stinger Yellow Challenger with Brass Monkey wheels, Hammerhead Grey seats, blue Brembos and red badges, I’m not sure we should, but we’ll build it for you.”
The new Jailbreak option package for 2022 Dodge Charger and Challenger SRT Hellcat Redeye Widebody models unlocks ordering restrictions, freeing owners to mix and match from a full menu of features. Jailbreak models also include a unique Jailbreak badge on the instrument panel and output on the SRT Hellcat Redeye Widebody is bumped to 807 horsepower thanks to a revised powertrain calibration.
The Jailbreak model for the Dodge Challenger SRT Hellcat Redeye Widebody lets option combinations run wild in more than 20 categories, the company said, including seven options for seats, stripes and wheels; six brake caliper color options; five exterior badging finishes; four choices each of steering wheels; seat belt colors and floor mats; and much more.
In addition to unlocking previously restricted color combinations, Challenger SRT Hellcat Redeye Widebody Jailbreak also adds new Jailbreak-exclusive content options, including:
- Hammerhead Grey Laguna leather seats
- Hammerhead Grey floor mat accents
- Hammerhead Grey, sepia and Demonic Red seat belts
- Leather steering wheel and Alcantara steering wheel options, with white SRT logo
- Copper Weaver carbon fiber bezel finish
- Decklid stripe and Widebody side stripe
- Brass Monkey, Satin Chrome and red exterior badging finish
- Chrome fuel door finish
- Blue and yellow brake calipers
- 20-by-11-inch Warp Speed Satin Carbon and lightweight Low Gloss Granite wheels
For the Dodge Charger SRT Hellcat Redeye Widebody Jailbreak model, personalization paths run through seven wheel options, six exterior stripe and brake caliper color offerings, five varieties of seats and exterior badging finishes and four options of steering wheels, seat belt colors and floor mats.
Exclusive Jailbreak content options for the Charger SRT Hellcat Redeye Widebody Jailbreak include:
- Hammerhead Grey Laguna leather seats
- Hammerhead Grey floor mat accents
- Hammerhead Grey, Sepia and Demonic Red seat belts
- Leather steering wheel and Alcantara steering wheel options, with white SRT logo
- Hood, roof and decklid vinyl stripes
- Brass Monkey, Satin Chrome and red exterior badging finish
- Black Nickel exhaust tip finish
- Blue and yellow brake calipers
- 20-by-11-inch Warp Speed Satin Carbon and lightweight Low Gloss Granite wheels
Those who can’t decide from among the wide array of features can opt for order combinations created by the Dodge Product Design Office, such as Old School and Brass Funky.
The Old School Challenger Jailbreak model features an F8 Green exterior dressed up with 20-by-11-inch Warp Speed Satin Carbon wheels; Satin Chrome Hellcat grille, fender and decklid badging; Gunmetal Grey brake calipers; a Chrome fuel door; Hammerhead Grey floor mat accents and seat belts; Dark Engine Turned aluminum bezels; leather steering wheel with a white SRT logo and a twill headliner.
The Brass Funky Charger Jailbreak combines a Hellraisin exterior with sepia Laguna leather seats, sepia floor mat accents, carbon fiber bezels, suede headliner and an Alcantara steering wheel with a white SRT logo on the interior. The exterior also includes 20-by-11-inch Brass Monkey wheels; Brass Monkey Hellcat grille, fender and decklid badging; orange brake calipers; carbon dual stripes and black exhaust tips.
