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July 21, 2025

Rethinking Fleet Service Priorities for Independent Shops

Enhanced data analysis, EV service capabilities will be required to serve commercial customers...

July 21, 2025

Toyota Motor North America To Participate in the 2025 Rebelle Rally

The company plans to send its usual 12 team members to compete in the rally & field a team from…

July 21, 2025

MAHLE Expands Its Training With New Global Training Center

With the growing number of alternative drive types, the company is restructuring its training courses for trading partners, workshops &…

News

News

July 21, 2025

Goodguys 37th Griot’s Garage Pacific Northwest Nationals Presented by Wicked Fabrication

Goodguys returns to its Northwest roots at Puyallup, Washington, on July 25-27 for a weekend of cars, trucks, racing &…
News

July 21, 2025

Lucy Liu Is the Official Brand Voice for Mercedes-Benz USA

The award-winning actress, producer & director will represent the luxury brand’s technology, styling, handling & performance…
News

July 21, 2025

DPS Automotive Group Welcomes Justin Vallo as Director of Sales & Marketing

Vallo will use his background & expertise in the automotive industry to drive strategic growth initiatives & strengthen relationships with…
News

July 18, 2025

Goodguys’ 2025 Classic Instruments Street Rod of the Year & PPG Street Machine of the Year

A 1936 Ford Roadster & a highly modified 1987 Buick Grand National took home this year’s honors at the 27th…
News

July 18, 2025

American Welding Society’s Educational Opportunities & Events at FABTECH

With the 2025 theme of “The Future of Welding Is Here,” AWS will host a daily podcast, offer training sessions,…

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Sponsored Articles

July 21, 2025

Yakima’s OverNOut 180 Has You Covered–Maximized Shade With Minimal Fuss

Shade, simplified – Meet the Yakima OverNOut 180 Awning...
Features

July 15, 2025

Tax Tips for When You’re Ready to Branch Out

Maximizing opportunities when expanding or adding services...
Features

July 14, 2025

Off-Road Bumpers Make a Strong First Impression, Part II

No 4x4 or overland project is complete without an off-road bumper front & center...
Sponsored Articles

July 14, 2025

Introducing the All-New Superwinch SX Midnight Black Series

The SX Midnight Black Series Winch features a rugged black powder-coated finish that stands up to the harshest conditions...
Sponsored Articles

July 11, 2025

NEW: 709 HD Bead Grip From Method Race Wheels

Meet the all-new Method 709 HD Bead Grip wheel – it's everything you expect from the team at Method Race…

Videos

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

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THE SHOP covers the full spectrum of the automotive aftermarket, from performance and racing, to restyling and vehicle customization, to off-road and diesel. If you’re in the business of making vehicles run better, look better or work better, then you’ll find everything you need to stay in top gear within the pages of THE SHOP.

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