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Advertise with THE SHOP

Allow us to introduce you to more than 28,000 professionals who sell and/or install automotive aftermarket accessories.*

THE SHOP delivers the select, qualified readership of Performance & Hotrod Business and Restyling & Truck Accessories, an audience of professionals looking to diversify and add new profit centers. Over the years, they’ve demonstrated resilience and dedication to the industry, and an ability to adapt to new trends and capitalize on opportunity. These professionals provide high-quality service and an array of performance, restyling, hot rod and restoration, and electronics aftermarket products. They are eager to learn about new products, are tech savvy, and influence purchasing decisions of the consumers they serve. Simply put, the modern automotive aftermarket shop has evolved, and THE SHOP addresses this evolution.

Their product lines include:

  • Street Performance/Hot Rod/Muscle Car Products
  • Truck Bed Accessories
  • Engine Building/Machine Shop Services
  • Off-road/4x4 Products
  • Racing Products
  • Detailing Products/Services
  • Exhaust Fabrication/Products
  • Front End, Body & Rear Accessories (including body kits, grilles, guards, step bars, etc.)
  • Wheels/Tires/Wheel Accessories
  • Sport Compact/Import Tuning Products
  • Vehicle Graphics and/or Wraps
  • Dynamometer/Tuning Services
  • In-Vehicle Electronics/In-Car Entertainment/Navigation
  • Suspension Systems/Components
  • Interior Trim/Seating
  • Fabrication Services/Chassis Building
  • Window Film/Paint Protection Film/Tint
  • Diesel Performance

*28,203 active subscribers receive the issues on a rotating basis; ad rates are based on delivering to 17,000 active subscribers, guaranteed, per issue

Print Advertising

Perfect for building brand awareness, aligning brand with core industry content, reinforcing commitment to marketplace.

Prices range from $695-$5,495/issue

Online/eNewsletter Advertising

Reinforce your branding, drive website traffic, and build valuable mindshare with online readers.

Prices start at $295/placement

Choose From:

Direct Response Marketing

Deliver your specific message directly to professionals in your market; ideal for lead generation and communications requiring exclusive share of voice.

Price: $210/thousand names

Choose From:

  • Email Marketing
  • Direct Mail List Rental

The Shop 400

Join THE SHOP 400 list of recognized industry suppliers to be included in this online resource for automotive aftermarket shops all year long, and in the March 2017 print edition.

Boost exposure by enhancing your listing for only $365 extra.


Call us at (800) 669-0424 or feel free to contact any one of our service team members directly:

  • Regan Dickinson
    (800) 669-0424 Ext. 287
  • Michael Murray
    Associate Publisher, Eastern Territory Sales Manager
    (800) 669-0424 Ext. 233
  • Jef White
    Executive Editor
    (800) 669-0424 Ext. 231
  • Eddie Wieber
    Managing Editor
    (800) 669-0424 Ext. 255
  • Anthony Bowe
    Digital Content Editor
    (800) 669-0424 Ext. 298
  • Kristina Steiner
    Sales Support
    (800) 669-0424 Ext. 220
  • Ryan Wolfe
    Western Territory Sales Manager
    (800) 669-0424 Ext. 262